Laurent FIDAHOUSSEN
Technical Expert Tracking & Analytics
47 years old
Driving License
Paris (75018) France
Employed
Available
Tracking & Web Analytics
lafourchette.com
Since April 2017
- Implementation of tracking and specifications for all devices, all products ( Web & App )
- Technical projects about reliability of datas : server to server component & Adobe Analytics
- Leverage and improvement of getting web datas : tracking & import in Datalake
- In charge of technical relationship: Adobe, Google, Facebook, Awin, AppsFlyer & Realytics
- Project Management for marketing & product
- In charge of project leading for GDPR tools
- Testing : datalayer, datalake, app server calls, etc.
Tracking & Web Analytics
Groupe Numericable-SFR
Since September 2015
- Certification Adobe Analytics " Processing Rules " 2016.
- Funnel analysis e-commerce & AB testing : Google Analytics & Adobe Analytics
- Triggering partnership tags : Criteo, Facebook, Google Ads, Awin & Eulerian technologies
- Technical tracking plan for tags implementation web & app
- Technical referent for Adobe Analytics : SDK, API, tag management, etc.
- Technical referent front office & back office
- User training : functionnal & technical
Technical leader
SFR
Since September 2013
- Technical project leading : costing, risks analysis, roadmap management.
- Management : 8 developpers
- Source code quality : continuous integration, source code analysis, load test unit, parallel testing.
Technical leader
SFR Business
January 2012
to August 2013
- Set up and continuous integration platform, scheduling package delivery, control version, test unit, parallel testing, project management.
- Set up vocal application for sales : vocal recognition on natural language and hot words, project management.
Dev engineer
SFR Business Team
2009
to January 2012
- Dev extranet for big customer : Canal+ ( paid TV ), EDF ( electricity provider ), GMF ( insurance company ), Leroy-Merlin ( DIY company )
- Dev vocal applications / high performance / less 20 ms in time response
Dev engineer
POWEO
2008
to 2009
Full-time
Paris
- Dev on POWEO websites : new features, bug tracking, etc.
- Dev scripting : cron, automatic backup, delivery ( CVS )
- Technical specifications
- Technical referent for dev team
In charge of IT
PARSHIP.fr
2007
to 2008
- Dev & integration partner page in white & grey label, mostly the greater news websites : 20minutes.r, lefigaro.fr, liberation.fr, leroutard.com, elle.fr, psychologies.com, marie-claire.fr, etc.
- Create advertising banners for partner websites.
- CRM targeting : creation of newsletter, clic follow up and leveraging.
- Partner technical referent.
- Technical referent for network and phone.
In charge of IT
Fondation Alfred Kastler / CiuP
February 2002
to February 2007
- Set up an IT system with Linux & MacOS & Windows, backup scheduling, DB network access, etc.
- Dev database for researchers subscription, used by all colleges in FR and main research organization.
- Project management
- Provider referent : sales & costing
- Workshop leader
- Support and training
- Technical specifications
Biology and micro-biology expert
Laboratoire d'ImmunoPathologie
February 2000
to February 2001
- Analysis in lupus syndrom : protein characterization.
- Blood analysis of a lupus sick, extract DNA and analysis.
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Team management
Advanced
-
Project Management
Advanced
-
Adobe DTM
Advanced
-
Adobe Launch
Advanced
-
Google GTM
Advanced
-
Adobe Analytics
Advanced
-
Google Analytics
Good
-
Eulerian Technologies
Good
-
AppsFlyer
Advanced
-
HUE - Impala ( Datalake )
Advanced
-
PHP
Advanced
-
Javascript
Advanced
-
JAVA/J2EE
Advanced
-
PERL
Advanced
-
SQL
Advanced
-
Gudjarati ( India )
Expert
-
English
Advanced
-
French
Expert
- Photography
- Travel
- Food
