Experiencia — Laura Bravo G

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Resume created on DoYouBuzz

Experiences

Lead and supervise multi-skill team to build different ad formats for multi channel solutions in programmatic media: display, video, rich media. Dedicated entirely to the EMEA region and also convering MENA.
Setup and test for dynamic campaigns for display & video inventories across diverse adservers.
Offering advice for what ad formats and characteristics will work best according to brand, KPIs and markets.

Coordination with multi-skill teams to adapt dynamic campaign pieces through ad tools.
Adapting and creating digital ad pieces from key visuals: carousels, videoskins, count-downs, reactive scrollers, interscrollers, interactive videos, etc.

Making navigation flows, budgets and time tables for digital projects.
Planning processes for designing user interfaces.

Content management of multiple websites.
Websites, webapps & apps: planning navigation flows and designing user interfaces for multiple devices.
Front end for newsletters and landings.
Support in training tools and methodologies for project management for important brands such as Diageo and Nestlé.

Planning and design for digital projects, as well as the assembly of the interfaces in multiple languages for multiple platforms and devices (web pages, apps, software, etc.).
Selection of candidates, training in methodologies / languages and coordination of the creative and graphic processes of junior designers.

Creation and improvement of digital pieces (banners, newsletters, images for publications on social networks).
Management of web content on various platforms.
Development user interfaces for mobile devices.