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Katelyn Bauer

MSc in International Business at Ivey Business School & CEMS MIM Candidate

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Katelyn Bauer
31 years old
Driving License
St. Gallen (9000) Switzerland
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Professional Status
Employed
Available
About Me
Problem-solver, world traveler, and passionate glass ceiling breaker.

I am passionate about the intersection between public sector issues, business and globalization. After completion of my Masters degree, I plan to work in a dynamic workplace helping to address strategic issues faced by companies across the world.

My upbringing swept me between cities, countries and cultures awakening in me a passion for travel and an interest in all things international. To this day, I have lived in 15 cities in 8 countries, and have taken university courses in five. This collage of experiences has helped me to develop into the global-minded yet independent, flexible and ever-curious individual I am today.
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Experiences
  • Conducted competitor and market research to facilitate better market positioning and subsequently develop Swiss market growth strategy for organization to meet 2022 fundraising goals.
  • Conducted in-depth market research and developed brief outlining the goals, structure, and benefits of various E-learning platforms which target client’s direct members and potential partners.
  • Identified criteria for partner selection and suggested 2-3 E-learning tool providers for client to approach.
  • Developed training material and redesigned process to successfully onboard educational administrators to online platform enabling scalability and future growth.
  • Contributed to User Interface (and UX) as part of agile software development process through platform testing from different perspectives; reported bugs and increased website/app usability through reducing number of clicks.
  • Conceptualized new business opportunity; designed comprehensive survey and interviewed over 20 alumni to map out user pain points and potential solutions; developed proof of concept and built skeleton for new program
  • Conceptualized and co-created three promotional and explanatory videos for public consumption.
  • Developed strategy to increase impact of client’s volunteers through recruitment and training processes.
  • Conceptualized new and relevant training curriculum and materials to make use of client’s limited resources, and optimize impact of volunteers.
  • Designed framework including wireframe, learning objective requirements, packaging standards, and sourcing partnerships guidelines for development of a new online learning platform; system being implemented as part of MKCL’s product-line expansion.
  • Analyzed feasibility of international expansion through market analysis, ran various social media marketing simulations with six different budgets and conversion rates; developed strategy document presented to senior leadership for future decision-making.
  • Conducted research under the supervision of Professor Melody Viczko, Assistant Professor of Critical Policy, Equity and Leadership Studies at the Faculty of Education on the topic of "Mapping the influences of national and international actors in Canadian higher education".
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  • Restructured the Foundation’s prospect research strategy by researching best practises within the field and developing a custom strategy for the foundation as part of a new overarching funding strategy.
  • Identified and conducted in-depth prospect research, compiling 15-20 page reports on over 50 companies to approach as future donors as part of the new prospect research strategy.
  • Reviewed over 70 individual webpages to illuminate redundancy of information and ensure most accurate and consistent data is presented on the website redundancy thereby contributing to the Foundation’s updated, user-friendly web presence launched in June 2016.
  • Created, organized and optimized a searchable database of over 2000 individual entries, consisting of 25 years of the Foundation’s Student and Scholar grantees to facilitate a more connected Fulbright Alumni network, resulting in greater brand recognition, and strength of organization through alumni connections and referrals.
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  • Identified and contacted leaders in fields of Canadian aboriginal and indigenous affairs, Canada at 150, and STEM fields to establish partnerships for funding which lead to the creation of three new academic exchange and research programs.
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  • Designed, wrote and administered an inaugural ‘Young Alumni Survey’ distributed to five years of recent alumni to assess university preparedness and transitional experiences with over 60% response rate.
  • Consolidated survey findings, and produced a board report that was used to guide the university counselling department in their continuous curriculum development and student advising services.
  • Synthesized research on experiential learning and leadership to aid in curriculum development and ultimately the creation of SMUS’s new experiential learning program that is now mandatory for all SMUS grade 10 students.
  • Wrote preliminary "Mentor Guide" for new experiential program mentor participants - Edited and updated forms with correct yearly information
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  • Conducted extensive research in best practises within international education and exchange to design and present a blueprint used as the basis for Carleton University’s new international student transition guide written in Fall 2014.
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Interests

Sports

  • Mountaineering and rock climbing
  • Volleyball
  • Latin and ballroom dance
Education

Masters of International Management (MIM)

University of St. Gallen

February 2018 to July 2018
Graduate Exchange Student through CEMS-MIM Program.
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Master of Science in International Business (MSc.)

Ivey Business School

January 2017 to June 2018
Dual-degree MSc. in International Business and CEMS MIM candidate with study terms abroad at the University of Sydney (Australia) and the University of St. Gallen (Switzerland).

Richard Ivey MSc Excellence Award ($10,000) for academic excellence and international leadership (2016).
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Bachelor of Public Affairs and Policy Management (B.PAPM), International Studies

Carleton University

September 2012 to April 2016
Completed degree through the Arthur Kroeger College of Public Affairs with citation of study year abroad -- terms spent at American University (Washington D.C.,USA) as a recipient the Fulbright Canada Killam Fellowship and the Berlin School of Economics and Law (Berlin, Germany).

Undergraduate Thesis: "Policy Transfer Mechanisms: The OECD and its Influence on the German Education System Post-2000". (Grade = A) Supervisor: Professor Leslie Pal, School of Public Policy & Administration, Carleton University.
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Skills

Research

  • Project Management
    Advanced
  • Data Management
    Good
  • Time Management
    Advanced

Strategy Analysis

  • Data Synthesis
    Advanced
  • Strategic Positioning
    Good
  • Market Entry Strategy
    Good
  • Market Research
    Good
  • Internationalization Strategy
    Good

Languages

  • English (fluent)
    Expert
  • German
    Advanced
  • French
    Good
  • Spanish
    Notions

Leadership

  • Public Speaking
    Advanced
  • Community Outreach
    Advanced
  • Cross Cultural Management
    Expert
  • Social Media Marketing
    Advanced

Subject Area Knowledge

  • Public-Private Partnerships
    Advanced
  • Online Education/eLearning
    Advanced
  • Public Policy
    Advanced
  • NGOs and Not-for-profits
    Advanced
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