Katharina Lichtenberger
International Management Master Student
- Specialization: Marketing
- Dean’s award for academic achievements
- Part of the Buddy Program, fall semester 2017
- Current GPA: 1.3
Bachelor in Business Administration
Ludwig-Maximilians-University, Munich
October 2012
to January 2016
- Specialization: Marketing, Management & Innovation
- Thesis "Rejections in the Job Application Process - A Qualitative Analysis" (1.3)
- Dean’s award for academic achievements
- GPA: 1.4
- School exchange in Castlemaine, Australia
- Final grade: 1.0
Student Consultant, CEMS Business Project 2018
Henkel AG & Co. KGaA
Since January 2018
- Worldwide warehouse benchmarking project
Project Manager, Archiving System
Papierverarbeitung Hanns Julius Lichtenberger GmbH, Mannheim
February 2016
to August 2016
- Introduced an electronic archiving system, including the provider selection and negotiations as well as the coordination of the planning and implementation phase
- Developed critical project management and problem solving skills
Associate Consultant, Automotive
Simon-Kucher & Partners Strategy & Marketing Consultants GmbH, Munich
January 2015
to April 2015
- Analyzed and processed survey results on the issues of pricing and product portfolio
- Implemented demand simulations to identify optimal profit scenarios
- Prepared management presentations
Teaching Assistant
Ludwig-Maximilians-University, Munich
October 2013
to February 2014
- Taught a tutorial on "Methods of accounting" for two classes of 40 students to recap the lecture contents and the corresponding exercises
Consulting Intern, Healthcare
Prof. Homburg GmbH, Mannheim
September 2013
to October 2013
- Completed target group and competitive analyses to assess market entry opportunities in the German pharma market as well as potential pricing strategies
- Conceptualized and implemented an online customer survey
-
German
Expert
-
English
Advanced
-
French
Intermediate
-
Spanish
Notions
-
MS Office
Advanced
-
SPSS Statistics
Intermediate
- Responsible for organizing events as part of the Social Committee to bring together CEMS students at RSM
- A community of student, academic and business committed to using the power of entrepreneurial action to shape a more sustainable world
- Marketing strategy of the project „Kaffeeseife”, including relevant communication material and social media presence
- Tennis
- Volleyball
- Travelling and International Cuisine
