Katerina Schäfer
Master Student of International Management (CEMS) at UoC & USYD
29 years old
Cologne Germany
Professional Status
Student
Looking for an internship
About Me
I am a motivated International Management student and curious about getting to know new countries, cultures and people. I am eager to broaden my knowledge and experience via challenging internships and I am currently looking for an internship opportunity abroad either in the FMCG industry or consultancy.
Student Assistant - Department of Retailing and Customer Management
Faculty of Management, Economics and Social Sciences
February 2020
to July 2020
Cologne
Germany
- Literature research
- Data cleaning and preparation for empirical studies
Working Student - Media Buying & Strategy
REWE Group
January 2019
to June 2019
Cologne
Germany
- Support in an optimization project for the supermarket chain REWE
- Evaluation of traditional media for campaigns according to common KPIs
Product Marketing
L'Oréal
January 2018
to June 2018
Internship
Dusseldorf
Germany
- Generation of qualitative and quantitative analyses to control and optimize current marketing campaigns (e.g. performance analyses, sales analyses) for the brand Kérastase
- Assistance in the preparation for new product launches as well as new sales promotions
- Creation, organisation and implementation of advertising media in collaboration with internal departments and external agencies
- Formulation of advertising texts as well as product descriptions
Online Marketing
Flaconi
August 2017
to October 2017
Internship
Berlin
Germany
- Planning, controlling and optimization of online marketing campaigns
- Analysis of different online marketing channels via relevant KPIs and derivation of corresponding recommendations
- Acquisition, evaluation and support of cooperation partners
- Design of advertising media and formulation of advertising texts
Audit
Dr. Dienst & Partner
January 2016
Internship
Koblenz
Germany
- Participation in the creation of annual financial statements and assistance in annual audits and inventories
Skills
IT Skills
-
MS Office
Advanced
-
DATEV
Intermediate
-
SPSS
Notions
Language Skills
-
German
Expert
-
English
Advanced
-
Spanish
Notions
-
French
Notions
Minor: Marketing
Current grade: 1.3
Current grade: 1.3
CEMS term abroad at the University of Sydney Business School. I completed the following courses: Advanced Strategy, Managing Digital Innovation, Business Tools for Management and Managing People and Organisations.
Semester abroad during my Bachelor's degree at the University of Mannheim. I completed the following courses: Social Media Marketing, International Financial Management, Managerial Ethics, Branding & Product Strategy, Sales & Negotiations.
Stay abroad in an English boarding school
