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Julien BAUMANN

Food Department Manager at Casino Global Sourcing Vietnam - Export Department of Big C Vietnam, subsidiary of Casino Group
French

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Julien BAUMANN
37 years old
Driving License
Ho Chi Minh City Vietnam
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Professional Status
Employed
Open to opportunities
About Me
I am currently working as a Food Department Manager at Casino Global Sourcing in Vietnam (Export Department of Big C Vietnam, subsidiary of Casino Group).
I am especially in charge of the sourcing and export of Food and HBA products for our yearly growing partners' portfolio (approx. 15 partners such as Casino Group subsidiaries & external companies in more than 20 countries worldwide), as well as identifying new opportunities of business as levers of growth.

If you want to know more details about my current position or about my professional background, as well as my motivation to take up new challenges, do not hesitate to contact me at: julien.baumann@casinoglobalsourcing.com or julienbaumann.fr@gmail.com.
Experiences
  • In addition to my previous responsibilities, I have also been appointed to:
  • Manage a team of 3 merchandisers in charge of the entire Food portfolio, driven by incentives and budget.
  • Increase and participate in the management of the Department’s profitability.
  • Elaborate the annual budget & incentives.
  • Maintain a continuous Department growth trend, following high achievements in 2014 like a TO growth of +55% vs 2013 (+5.5 MUSD), mainly thanks to a strong development of the external partners business (+0.9 MUSD) and additional frozen food ranges (+2.5 MUSD).
  • Manage a growing portfolio of 15 partners (from Casino Group subsidiaries to external companies) in more than 20 countries in EMEA, SE-Asia and South America.
  • Coordinate the CGS frozen seafood products sales for the entire South East-Asia zone to our main BU (France).
  • Leading monthly business reporting to both country and global managements.
  • Develop new products ranges and extend sourcing in all areas in Vietnam.
  • Prospect and develop business flows with new partners in the World.
  • Coordinate exports with partners Import/ Custom and Supply Chain Departments.
  • Ensure the respect of the quality procedures and monitor the ethics/ social processes in Vietnam.
  • Identify and apply appropriated solutions in case of problems or disputes.
  • Analysis and recommendations:
    • Monitored and analysed key performance indicators of Colgate’s business with Carrefour Group (sales, market shares, etc.) using the distributor panels from third parties data (Nielsen, Datasharing, etc.).
    • Monitored and analysed customer profitability.
  • Operational activities:
    • Created internal sales materials (products & promotional materials) for the sales force team.
    • Created and developed communication tools in order to support the Colgate’s brands within Carrefour Group: recommendations, agency brief, implementation and monitoring of actions.
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  • Managed a portfolio of around 80 supermarkets (Carrefour Market, Monoprix, etc.).
  • Monitored the Schwarzkopf & Henkel references, implemented the innovations, achieved quantitative and qualitative merchandising goals (improvement of Henkel’s products shares of shelves, etc.).
  • Negotiated and sold promotional operations, and achieved sales incentives (“Opération Barquettes”: second most important operation per year; R/O=180% corresponding to 36,500€ of sales; initial objective=20,462€; 36,500€=40% of the total sales of this operation).
  • Ensured a regular reporting of the business and the sales.
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  • Ensured a Marketing research demanded by the EM Strasbourg Business School’s top management through Europe Etudes (the Junior-Enterprise of EM Strasbourg Business School):
    • Collected, processed and analysed data.
    • Composed the Final Report with recommendations to improve the EM Strasbourg Business School’s communication and image, and to reinforce its strengths in terms of attractiveness and development.
    • Presented the Final Report to the EM Strasbourg Business School’s Director.
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  • Contributed in the establishment of privileged partnerships with various ‘Comités d’Entreprise’ and hotels, and in the increase of the sales.
  • Created and developed some advertising in the Le Strassbuch and Pili Pili city guides of Strasbourg and managed the distribution of leaflets.
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Interests

Travel

  • Other
Education

"Master Grande Ecole" in strategic and operational Marketing

Ecole de Management Strasbourg - Strasbourg (France)

September 2008 to June 2012
2009 • ESA Bachelor (Economics and Social Administration)

Master of Business Administration

CFVG (French-Vietnamese Center for Management Education) - Ho Chi Minh City (Vietnam)

September 2011 to June 2012

Economics preparation classes for Business School entrance examination

Clémenceau High School - Reims (France)

September 2005 to June 2008

European German Economics Baccalauréat with distinction A+

Jean Jaurès High School - Reims (France)

June 2005
Skills

Languages

  • French: Native.
  • English: Bilingual proficiency.
  • German: Limited working proficiency.
  • Vietnamese: elementary proficiency.

Computer knowledge

  • Software: MS Office on Mac OS and Windows.
  • Statistics software: Nielsen and Sphinx on PC.
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