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Julia van Heukelom

Junior marketeer with a passion for brand management

Julia van Heukelom
30 years old
Rotterdam (3031 PP) Netherlands
Professional Status
Available soon
Open to opportunities
About Me
I am an enthusiastic and ambitious fresh graduate with two Cum Laude Msc degree's in Marketing Management and International Management (CEMS). I am looking for a junior marketing position as of September 2019 in which I can improve the life's of customers by bringing meaningful brands alive.
Resume created on DoYouBuzz
  • Responsible for multiple umbrella brands of Schwarzkopf (got2b, Color Ultime, Keratin Color & Men Perfect) in the Strategic Business Unit "Hair Coloration"
  • Creating and coordinating marketing content like online tutorials, social media posts, websites, launch booklets, etc.
  • Briefing creative agencies with regard to packaging designs, key visuals and POS material
  • Analyzing data from resources like Nielsen, Mintel and WGSN to provide monthly portfolio, performance and competition overviews
  • Discovering and using innovative beauty trends as input for future product ideas
  • Supporting in day-to-day business and administrative tasks
Company Description
Henkel operates worldwide with leading innovations, brands & technologies in three business areas: Adhesive Technologies, Beauty Care and Laundry & Home Care. I was working at the Beauty Care department for multiple umbrella brands of Schwarzkopf (got2b, Color Ultime, Keratin Color & Men Perfect) in the Strategic Business Unit "Hair Coloration".
Company website
  • Updating and maintaining the CRM system
  • Searching for and calling new potential clients and keeping in contact with current clients
  • Recruiting new programming talents
  • Writing content for invitations, events, website, blogs, etc.
  • Organizing marketing campaigns to attract students
Company Description
Betabit is a Dutch company with four offices in the Netherlands and an intensive partnership with a company in Serbia. It makes software based on the Microsoft technology for other companies.
Company website
  • As part of the CEMS MIM program, I did a business consultancy project for GE Jenbacher. During four months, our team came up with three practical solutions to optimize the reverse logistical process of GE Jenbacher and assured consensus among different business units. We completed the project with a 9 (A+).
  • Organizing iPad lessons for elderly in the Rotterdam region
  • Leading a team of 5 students
  • Setting up collaborations with professional companies like 'Rabobank' and 'Aafje'
Company website
  • Designing logo's, flyers, posters, brochures, program booklets, etc. with the use of Photoshop and InDesign
  • Choosing relevant marketing channels to reach companies and students
Company Description
Having more than 1200 members, the Marketing Association EUR is one of the biggest Marketing Associations in the Netherlands. The 'Speeddating Event' is a yearly organized event where companies and marketing oriented students can meet and find their future employer/employee in the form of 'speed dates'.
Company website