Development of a new strategy approach to the SMB segment with the stress on digital and social media
Detailed Description
Supervising two other interns and leading my own project focused on business development in SMB segment. Planning and developing a new strategy approach to the SMB segment with the stress on guerrilla marketing and social networks. As a project owner also responsible for communication and coordination of the new initiatives with all stakeholders ranging from HPE product managers, through volume distributors, to the smallest partners cooperating with HPE. All in compliance with corporate standards and policies.
