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Jinwen Lyu

CV - Jinwen Lyu (research analyst)

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Jinwen Lyu
29 years old
Driving License
Hong Kong Hong Kong SAR China
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Professional Status
Student
Available
Experiences

Country Manager Simulation

INTERNATIONAL MARKETING
September 2016 to December 2016
  • Streamlined the 4-month business plan of Allsmile Toothpaste with a team of 5 students; spent 4 hours each week to consolidate everyone’s idea and to discuss necessary adjustments for future market entry
  • Summarized marketing mix of 4 Ps related to the STP results completed by a team member
  • Scored the highest grade out of six teams by achieving manufacturing sales of 1183.5million dollars
Company Description
The George Washington University
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