Isabella Höllriegel
CEMS Master in International Management
Consulting
Entry Position
Sustainability
Technology
Management
Professional Status
Student
Open to opportunities
About Me
Open-minded, positive management student with a tech background, leadership experience, entrepreneurial spirit and previous work experience in the areas of business development and consulting.
Looking for new opportunities around Europe, preferably in a tech context.
Looking for new opportunities around Europe, preferably in a tech context.
Dual Study Program
GfK SE
September 2013
to March 2017
Nürnberg
Germany
- Dual Study Programme combined with B.A. in Business Administration
- Performed in 9 departments like Market Opportunities & Innovation, Marketing & Data Sciences, Marketing & Communications, Research Methods and Data Interpretation, Global Sales and Controlling.
- Interpreted data, segmented markets and created management reports formulating recommendations for strategy execution.
- Developed and conducted own research, e.g. competitive analysis.
- Managed digital marketing, e.g. maintenance of company’s Social Media channels (Facebook, Twitter, XING) and public relations by authoring of press releases and reports (e.g. Consumer Climate Index, Global Trust Report).
- Gained team-leading experience when leading a team of 4 on automotive-related project.
- Serviced customers in sales and after-sales settings.
Company Description
Market research company with HQ in Nürnberg, Germany
Company website
