I am a second year Global MSc in Management and CEMS MSc in International Management student at the LSE. I am currently completing my CEMS exchange at HEC Paris from September-December 2018.
Developed systems for evaluating lead value concerning B2B partners; identified variables (e.g. firm size, current online presence, current partnerships) to rank partners' potential value for the company
Improved consumer conversion rate for company's product through SEO and content marketing; daily conversions improved between 50-100%
Increased brand and product awareness through online and social media marketing; engaged with consumers daily on Facebook through posts, updates, and advertising
Introduced company to visual marketing channels; planned and created preliminary versions of video animations to be used as product tutorials, these were later successfully adapted and launched
The London School of Economics and Political Science
Since September 2017
Relevant courses: Marketing Management; Organisational Behaviour; Quantitative Research Methods for Management; Qualitative Research Methods for Management; Managerial Economics; Foundations of Management