Marketing specialist with over 3 years experience looking to relocate to Australia after being granted Permanent Residency. Customer-oriented approach proven by a track record in sales and marketing roles in the service industry. Experience using various print and digital marketing channels (SEO, social media, content, website management, web analytics). Experience working on the creative, technical and commercial side of Internet marketing campaigns, in collaboration with internal and external stakeholders Excellent analytics skills proven by the preparation of numerous reports based on both qualitative and quantitative data. Ability to be self-driven and work within a team thanks to experience in small and large organisations, including in multi-cultural environment. Good time management, organisational skills and ability to multi-task. Commitment and perseverance demonstrated by reaching sales targets.
General classes during one year and a half, and then a specialization in marketing both B2B and B2C. All classes are in English. Realisation of two research projects:
How to increase retention rate for e-commerce website
The impact of word-of-mouse (mostly opinion reviews) on customer purchase decisions
Details and Extracurriculars
Services Marketing
Management Acounting
Organization Behavior
Electronic Business Systems
New product and brand management
B2B marketing
Purchasing
International Strategic Marketing
Decision Tools
Research Project: "Impact of Internet opinion reviews on consumer purchase decisions"