E-commerce expert and MBA graduate with 10 years of experience in consulting, international business development, marketing and project management, with particular focus on the fashion & luxury industry, I provide major brands and retailers with IT and logistics solutions along the entire e-commerce value chain to create an outstanding customer experience and grow their business across all distribution channels. I have first-hand experience in developing a company in new regions, building and implementing the strategy.
Research & analysis to understand and forecasts the market behavior and opportunities
Provide insights, strategic support and consultancy to the programming team
Detailed Description
Market Research & Analysis Researched, synthesized and correlated information to understand the audience behaviors and expectations in Europe (TV & Internet) Performed continuous competition analysis – Tracked trends Responsible for all research/analyses for the new channel Eurosport2 Produced the internal weekly performance report and newsletter Proposed, designed and executed market research in order to target key and new audiences (youth, women)
Strategic Consultancy Provided strategical analysis to the programming department in order to increase ratings and develop the positioning strategy Developed briefings – Contributed to commercial objectives
Flexibility and Effective Workload Management Simultaneously managed multiple projects while meeting deadlines and adjusting to unexpected requests
Company Description
Eurosport is today Europe's leading sports entertainment group.
Eurosport, the N°1 pan-European TV channel, is broadcast in 20 languages reaching 123 million homes across 59 countries. Eurosport 2 is one of the fastest-growing TV channels in Europe, reaching 50 million households in 16 languages across 47 countries. Eurosport Asia-Pacific reaches 15 countries in the region. Eurosportnews is a 24-hour news channel providing up-to-date sports TV news transmitted worldwide.
Eurosport.com is a leading network of sports news websites in 11 different languages, taking Europe, MENA and Asia and incorporates award-nominated eurosport.yahoo.com. Eurosport is ranked as Europe's N°1 online sports destination and is visited by an average of 11 million unique users per month in 2010 (comScore).