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Haonan Liu

Consulting

Nearing graduation Available

Consulting Intern

mm customer strategy
March 2017 to June 2017
  • Supported a top 3 German telecommunication corporation to identify its customer satisfaction rate and strategy modification possibilities in various projects (Based on surveys with 6.000 to 9.000 participants)
  • Took responsibility in a company-internal project which researched attitudes of potential German and Chinese car buyers towards Battery Electric Vehicles (Based on surveys with over 2.500 participants)
  • Conducted a comprehensive market analysis on the Chinese car market with focus on New Energy Vehicles, identified 88 role model cities and developed 6 representative city-archetypes
  • Coordinated communication between German and Chinese partners as temporary project lead and assisted internal project management in acquisition processes
  • Filtered raw data and coded open questions with analytical programs as Excel and SPSS, created PowerPoint slides for management reports in both German and English
Company Description
Consultancy serving top automotive and telecommunication corporations in Germany