Media Planing and Account Management Plan, develop, present and execute integrated advertising campaign which cover all media platform including Offline, Online and Outdoor.
Consult clients on creative materials, content, marketing strategies, advertising campaign and media mix to reach target markets, building brand awareness which aims to effectively promote the attributes of goods/ services and boost sales.
Undertake research regarding market, consumer patterns & preferences by using special industry resources including Kantar Choice 4, Kantar Insta Analytics, Social Listening tools, Nielson report and other reliable sources in order to Interpret and predict current & future consumer trends.
Coordinating production of advertising materials including artwork, key visual, Out-of-home banners and posters, YouTube bumper ads, TVCs, banner on newspaper & magazine, online viral clip, online display banners and media placement, artwork on Bus Wrap and Bus Shelter.
Client i have served: Michellin, Fly Emirate, Marico - XMEN
