A driven Business professional with 3+ years of experience in business development and marketing communications. I have worked in diverse industries ranging from the fashion sector to aviation and most importantly, I have worked across hierarchies giving me an all-round strategic business understanding.
I have extensive experience in dealing with cultural diversity owing to my background and having lived in three continents.
Managed the company's first European office in UK developed all communications towards European event and created buzz via media partnerships ( blogs, fashion and lifestyle publications
Managed all PR ( press releases, liaised with spokespeople , built European network and presence )
Sold participation to the shows to emerging designers ( focus on MENA)
Formation, negotiation and aquisition of sponsorship contracts
Coordinated logistics for London fashion week 2014 and New York FW 2014 ( sourced venue and suppliers )
