Gillon Hunter

Resume created on DoYouBuzz

Experiences

Head of marketing at Koroyd
Working partner 15+ brands e.g. Smith, Endura, Nitro, UPPAbaby
Creative direction for product launches
Managing campaigns and all communication
Figurehead in sharpening perception of Koroyd
Working hands-on with all marketing channels
Managing other team members
Key player in the management team
Implementer of internal digital systems
Brand champion and ambassador

Creation of the Vibes concept - my personal digital marketing brand
Delivering a full stack of digital marketing services to various companies
Working on multiple projects at once in many different niches
Creation of Azur Vibes - destination guide for the French Riviera

Directly responsible for Digital Marketing for the French office
Advising the whole group on digital strategy
SEO, paid ads, social, content, email, digital PR
Website evolution including UX and CRO improvements
Campaign analysis and reporting
Working with writers, designers and developers based all over the world

Figure-head in the company, fundamental in operations
Directing all aspects of digital marketing for key client accounts
Staff recruitment, training, motivation, management and appraisals
Delivery of SEO, PPC, content, social, email and analysis services
Bringing in new business as one of the most successful salespeople
Ensuring client satisfaction and contract renewal
Innovating new ideas, strategies and operational fluidity
Devising growth and profit strategies
Cost-cutting in all aspects of business

Responsible for all digital marketing and internal systems
SEO, paid advertising, social media, content marketing, email marketing, digital PR and other techniques
Affiliate programme creation and management
Attending travel shows worldwide
Recruitment and training of other staff
Co-designing website with design and dev teams
Head of customer service
Problem solving and idea implementation

Figure-head in the company, fundamental in operations
Directing all aspects of digital marketing for key client accounts
Staff recruitment, training, motivation, management and appraisals
Delivery of SEO, PPC, content, social, email and analysis services
Bringing in new business as one of the most successful salespeople
Ensuring client satisfaction and contract renewal
Innovating new ideas, strategies and operational fluidity
Devising growth and profit strategies
Cost-cutting in all aspects of business

Sales and marketing / reservations
Profit and loss management / revenue increasing / cost saving
Digital marketing and website improvement
Social media management / snow & weather reporting
Website & brochure photography / video production and editing
Creative writing and content production
Staff management, recruitment, training, motivation and appraisals
Customer liason / meeting and greeting guests / concierge
Budget management / stock control / sourcing suppliers
Airport transfers and transfer co-ordination
Mountain guiding for guests / out of hours contact 24hrs
Maintenance and management of large property portfolio / inventory management / owner management
Swim spa and jacuzzi management
Providing first class customer service / ensuring repeat bookings
Company vehicle management and maintenance

Evaluating clients' needs and advising accordingly / selling holidays
Planning, costing and organising tailor-made itineraries
Providing first class customer service / exceeding clients' expectations
Trek leading / guiding for multi island walking holidays
Marketing / working to targets / accounts / administration
Photography and creative writing for brochures and websites
Search engine optimisation / managing pay per click campaigns
Social media marketing and growth
Operating global distribution system (Amadeus Vista & Worldspan)
Travelling to new destinations to develop product knowledge
Dealing with complaints and customer feedback
Negotiating with suppliers / hotel and activity provider rates

Full profit and loss accountability / payroll
Staff management, recruitment, training, motivation and appraisals
Visual merchandising / store layout
Maximising sales / working to strict targets / marketing
Stock control and management / loss minimising
Providing outstanding customer service
Passing mystery shopper programme / monitoring other competition
Attending area and national meetings and training sessions
Administration / office work
Staff rota planning / working within payroll budget
Setting up and opening new stores throughout the country
Feeding back to head office on issues for the whole company

Store Manager (Rush)
Assistant Golf Professional (Various golf clubs)
Sales Executive (The Accident Group)
Sales Consultant (Elliotts Outdoors)
Bar Person (The Bush Bar)
Cinema Projectionist (Alhambra Cinema)

Interests

Mountain biking, skiing, snowboarding, golf (worked for 5 years as an assistant golf professional), tennis, running, pool, bowling, football, rugby, swimming, gym. I like to stay fit and love sports with a passion.

Creative with a camera
Nikon D7500
Ronin S Gimbal
Sony A600
GoPro 5
Adobe Photoshop and Lightroom

Camping, exploring, getting out into the wild.

Reading educational books, true life stories, biographies, travel, adventure, music and sports books.

Good food, eating out in nice restaurants, cooking and experimenting with new recipes.

Travelling to new destinations and exploring the planet to learn about other cultures and experience as much as possible.

Playing guitar, writing songs and attending live gigs. Discovering new music. Listen: www.soundcloud.com/gillonhunter

Skills

Mailchimp

Expert
Wordpress

Advanced
Magento

Advanced
Joomla

Advanced
Hootsuite

Expert
All Social Media

Expert
Moz Analytics

Expert
Ahrefs

Advanced
Search Metrics

Advanced
Google Analytics

Expert
Google Data Studio

Advanced
Google Search Console

Expert
Google Ads

Expert
Outbrain

Advanced
Adobe Creative Suite

Good
Mac OS

Expert
Microsoft Office

Expert
Various CRMs

Expert
Slack, G Suite, Monday

Expert
#InboxZero Strategy

Expert
Many Others (ask me about my Matrix)

Expert

English - native mother tongue (born and brought up in the UK)

Expert
French - upper intermediate, working hard to become fluent

Good

Successfully completed and qualified

Full and clean, held for 20+ years. Also have experience of driving large minibuses. Controlled and skilled in all conditions including alpine snow and ice.

Education

Squared Online is the award-winning global digital marketing leadership qualification developed with Google to enable companies to upgrade their digital capabilities and create the digital business leaders of tomorrow.

I was graded with a distinction as my performance was in the top 10% of all participants.

Certification in Google Analytics.

Certification in Google Ads.

Education and training on all aspects of business management.

Passes in Media Studies, English, Maths, Graphic Design, Science and German.

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Where there's a Gill, there's a way

Marketing Manager

Digital Marketing Specialist

Head of Digital

Digital Account Director

Marketing Manager

Digital Account Director

Resort Manager

Marketing Consultant | Tour Guide

Business Manager

Other Employment:

Sport

Photography and Video Production

Adventuring

Reading

Cuisine

Travel

Music

Tool Kit

Languages spoken

Emergency First Aid At Work

Driving Licence

Distinction in Digital Marketing Leadership

Google Squared Online

Google Analytics

Google

Google Ads

Google

NVQ Level 3 in Business Management

JHP Training, Carlisle, Cumbria

G.C.S.E's

Hummersknott Comprehensive School, Darlington, Co Durham