Forward-thinking Head of Sales with a strong track record of meeting and exceeding targets During my 15 years of experience in management within the top end culinary market I've built and extensive understanding of Fine Foods categories across Foodservice channels. I am well networked and connected. I am seeking a challenging management position in a forward-thinking environment that will allow for personal growth and career advancement. The position should maintain my passion for sales and food, use my work ethic, and contribute to my personal hospitality philosophy.
Supervising commercial activities for the Midlands (2011-2014) and central London (2014-2015)
Developing and promoting Classic Fine Foods in the south Midland area from day one.
Strong business development: Started 4 different portfolios from scratch.
Increasing turnover over 80 Key Accounts related to Food Service industry (5 stars hotels, Michelin starred restaurants, Casinos)
Strengthening relationship with customers in long term partnership
Key Account Management. Building a strong relationship at a senior level with Chefs, purchasing departments and head-offices.
Negotiating prices, margin increases and forecasting of sales.
Proven ability to go above targets: Over 20% turnover increase 4 years in a row.
Ambassador for our selected partners, promoting Classic Fine Foods through events, animation and food shows.
Organising multiple trainings for Chefs (Supervised the Oriol Ballaguer Valrhona master class in Sheffield college)
Worked closely with the marketing and the telesales to promote our new range for a dedicated period of sales. This resulted in a noticeable uptake in our core line penetration.
