Senior FMCG manager with over 15 years of P&L management roles in developed and emerging markets across Africa, Middle East, Scandinavia and Asia-Pacific.
Specialised in Business Development and Distributor Management for internationally renowned brands (Ferrero, Evian Water, Twinings, Clipper, Kiddylicious).
Recent key achievements include successfully leading the sales development of healthy snacking in a variety of markets and implementing efficient sales & financial tools to strengthen the brand sustainability and competitiveness.
I am a creative thinker with a strong commercial judgement. I use my experience and lean on an entrepreneurial start-up & scale-up mindset to perform successful in-market executions. I grow businesses with agility and speed and thrive to build engagement and trust at all levels of the organisation. I am a very committed individual who work best in multi-cultural environments.
Specialties: distributor management, international sales development, strategy building, team management, building strong business relationships, negotiation.
Leading my team to consistently exceed targets in the organic food & drinks sector. Key achievements also include leading the development of Clipper tea internationally as well as developing all core Ecotone brands in Asia-Pacific & Scandinavia.
Leading my team to consistently exceed targets. Key achievements also include setting strategic goals which led to a sustainable growth and stronger partnerships in MENA.
Managing and developing sales of EVIAN water in Africa, based in Paris head office. Key achievements include creating new ways to develop long-term volume and to improve the P&L shape.
Responsible for 3 regional markets based in Johannesburg. Key achievements include finding and implementing new route-to-market in South Africa and optimising EVIAN visibility and sales in the Out Of Home channel.
Developing sales of EVIAN Water and LU Biscuits in South Africa working hand in hand with the Distributor’s 40 sales reps to reinforce brand presence, visibility & sales in all channels.
Called on over 40 accounts securing shelf space and exceeding sales targets in Hypermarkets and Supermarkets from Menton to Toulon in the South of France.
SPORTS: Golf (hcp. 15), Tennis (30/1), Bodyboard (French tournament in 95), Volley-ball (inter-universities Finland), Football (Danoners World Cup 2010)
