My name is Fred Goodwin and I am an experienced executive and project consultant with extensive experience driving initiatives for a diverse range of companies. I bring a high level of leadership experience in overall management, training, and mentoring employees to seize success. I align all strategies and simplify processes to execute the mission. I create solutions that help organisations unlock their full potential, create a sustainable competitive advantage, and achieve synergies across the business.
I have a passion for strategy, people, and innovation.
Organisations need to focus not just on keeping the ball rolling, but planning where they are going also. They need experience professionals who can see the 'forest from the trees' and design strategies that get them to where they are needed.
★ At The Capricornian, I led a three-year rebranding and transformation program to improve local market presence and modernize the brand without alienating the more established customer base.
Organisations also need experienced professionals who understand people to the core while framing things for them on an individual basis. I give my staff the opportunity to create success as if they owned the company.
★ At Minecorp, I orchestrated a cultural shift within the sales team to empower them to aggressively pursue new opportunities and transition from 'order takers' to 'order makers.'
A constant eye towards ways to innovate and improve businesses processes is also needed. I create solutions that reduce costs while increase profit share without sacrificing customer service and overall quality.
★ As a consultant for Elegant Works, I partnered with clients to develop and create robust business goals to implement growth and competitive strategies.
I am currently looking for my next leadership opportunity where I can make a big impact and affect people in positive ways. If you have an opportunity I might be interested in, please contact me.
Regional credit union based in Rockhampton with eight branch locations and 80 employees.
Responsibilities and Achievements
Reported directly to the CEO to take the lead in the credit union’s day-to-day operations and spearhead the development and implementation of the organisation’s strategic plan
Directly supervised six functional managers including the General Managers of Lending, IT, and Retail Banking and the HR, Marketing, and Business Development managers
Attended and presented at Board Meetings and acted as proxy for CEO as needed
Worked closely with the Chief Financial Officer to ensure the credit union’s success and allow the CEO to work on prudential and strategic projects
Directed a three-year rebranding of the organisation to increase local market presence and modernised the brand without alienating the more established customer base
Reduced operating costs by leading the change of the organisation’s payment services (cards, cheques, ATMs) which also increased the services available for customers
Realigned the roles within the organisation to be on a more modern footing starting with the change of the General Manager title to Chief Executive Officer and moving down the structure assisting with recognition within the community and industry
Spearheaded an organisation-wide project to update the IT and Telecommunications infrastructure; completed the project on time and $80,000 under the $500,000 budget
Negotiated and implemented a staffing structure that reduced FTE in branches from an average of 5 FTE to 2.5 FTE per branch
Direct Reports:
General Manager Lending - responsible for all credit decisions (approval/decline applications), preparation of contracts/mortgages, releases of mortgages.
General Manager Information & Technology - responsible for all IT, platforms and communication systems within the organisation.
General Manager Retail Banking - responsible for the operation of the branches, call centre, Financial Planners and the management of agreed targets.
Manager People and Culture - responsible for all Human Resource functions, including cultural improvement programs.
Manager Business Development - responsible for the management of the third party products, as well as several special projects.