Fran López Ballero
Strategic Marketing & Business Development
Madrid Spain
Professional Status
Employed
Available
About Me
Economist with strong International background, passionate about Marketing and Strategy... I really believe we can use them for the better.
Proud Chicago Marathon finisher, loves sports, photography, creativity, digital business and gets excited when a good idea comes around.
I studied and worked in several countries. I also speak, read and write fluently three languages and have used all of them in my work experience.
Currently living in my homeland, Spain.
Don't miss my site: www.franlopezballero.com
... and look for me on About.Me, LinkedIn, Twitter, Quora, Google+, YouTube,... and get in touch!
Proud Chicago Marathon finisher, loves sports, photography, creativity, digital business and gets excited when a good idea comes around.
I studied and worked in several countries. I also speak, read and write fluently three languages and have used all of them in my work experience.
Currently living in my homeland, Spain.
Don't miss my site: www.franlopezballero.com
... and look for me on About.Me, LinkedIn, Twitter, Quora, Google+, YouTube,... and get in touch!
Marketing Manager & Institutional Relations Manager
Clínica IMEMA
Since June 2015
Madrid
Spain
- Head of the Marketing Department (Online and Offline worlds)I am in charge of everything related to marketing and selling processes.
- I was able to boost hair restoration procedures increasing brand awareness, improving the clinic's reputation and increasing the efficiency of the points of contact with the patient for conversion.
- I manage to collaborate with prime-time TV Shows on national TV channels, and also with well-known Spanish YouTube influencers.
- I am also in charge of everything related to computers and technology (hardware and software) as well as I+D+i and quality certifications.
- I believe there are more possibilities of improvement, so growth possibilities are higher.
Account Executive
Ideonomía
September 2014
to May 2015
Madrid
Spain
- Strategic Digital Marketing Development
- Digital Media Planning
- Digital Identity Development
- Brand Online Buzz Analysis and Monitoring
- PPC campaigns Creation, Optimization and Managing (Social Media Platforms / Google AdWords)Own Media Community Management (Web / Social Media / Blog / Forum)
- SEO Management
- Digital Content Development
- Digital Media PR
Freelance Consultant
Freelance
Since June 2013
- Marketing & Business Counseling, Consulting & Training
- Business Models
- Business Development
- Marketing
- Digital Marketing
Office Manager
Beaming White Ltd.
August 2013
to December 2013
Temporary Work
London
United Kingdom
- 5 Month Project
- Office Procedures and Operations Organization
- Process Developer
- Training and Methods of Teams
- Stock Control and Inventory Forecast
- Registration and Control of Financial and Accounting Operations
- Protection and Care of Archives and Records
- Payments and Payrolls
Account Executive
Ideonomía
January 2012
to June 2012
Madrid
Spain
- Social Media Engagement Research (Banking Sector)
- Strategic Marketing Proposals Development (Banking Sector)
- SEM Campaigns Development
Market Analyst
Trade Commission of the Embassy of Spain in Chicago (ICEX)
January 2010
to December 2010
Chicago
United States - Illinois
- Market Research & Analysis (U.S. Industrial Sector)
- Market Research (ad hoc)
- Business Opportunities Development
- New Potential Customer Searching
- Setting Negotiation Agenda
- Events & Forums Organization
- Trade Fairs Participation
Marketing Manager
Centre for Humanitarian Psychology (NGO)
October 2008
to April 2009
Geneva
Switzerland
- Strategic Marketing Plan Development & Implementation
- Plan Marketing Mix (Multimedia Products) Development & Implementation
- Field Marketing Activities
- Fundraising Activities
International Customer Service
Valco‐Melton SLU (Industrial Sector)
May 2008
to October 2008
Pamplona
Spain
- Export Orders Coordination
- Customer Service (International Distributors)
Market Research
Tourism Office of the Embassy of Spain in New York (TourSpain)
July 2007
to December 2007
New York
United States - New York
- Market Research (U.S. tourism in Spain)
- American Tour‐Operators Support
- Promotional Activities Participation
International Business Certificate
Instituto Tecnológico de Monterrey (ITESM) (Mexico)
August 2004
to May 2005
-
SEO
Advanced
-
SEM
Advanced
-
Social Media Marketing
Expert
-
Digital Marketing
Expert
-
Digital Media
Advanced
-
Digital Business
Expert
-
Digital Strategy
Expert
-
Customer Service
Advanced
-
International Business
Advanced
-
Public Relations
Advanced
-
Online Influencers
Expert
- Spanish (Mother Tongue)
- English (Proficiency)
- French (Advanced)
- Microsoft Office
- Apple iWork
- Prezi
- Spyro
- SAP R/3
- SPSS
- MatLab
- Ofimedic
-
Google AdWords
Expert
-
Radian6
Good
-
ComScore
Good
-
Google Analyitcs
Advanced
-
Microsoft Office Suite
Advanced
-
Social media marketing
Expert
-
Facebook Ads
Expert
-
Bing Ads
Expert
-
WordPress
Good
- iLive
- Aperture
- Adobe Lightroom
- Final Cut Express
