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Florin Eugen CRACIUN

Florin Eugen CRACIUN

Business Unit Manager

International and local business exeperience
Comprehensive business experience
Strong analytical skills
Team development & management
Extensive budgeting experience
57 years old
Driving License
Bucharest Romania
Entrepreneur Open to opportunities
20+ years of broad experience in different industries, companies and business contexts, budgeting, forecasts, management of P&L, and team development.


Objective “The anchor of reality”

The values I can bring to the organization:

Proficient and skilled in a broad range of industries and roles

Patient and empathetic

Conscientious and steady

Service-oriented

Build good relationships

Accurate and intuitive

Maintain & improve standards

Creativity & attention to details

Trust & integrity & loyalty
Resume created on DoYouBuzz

Sales Manager - Medical Division

Beiersdorf Romania
December 2009 to December 2010
  • Assessment of the current business model (structure & processes & stakeholders)
  • Development and implementation of a new business model having as an objective: close to the market structure and fast turnaround of the business
  • a) Define and implement the new roles & responsibilities for all stakeholders
  • b) Define and implement a new structure for pharmacy department
  • c) Define and implement new roles/responsibilities for pharmacy team
  • Redefine internal procedures & processes
  • Revision of distribution model & selection of the distribution partner
  • People evaluation vs. new business model roles
  • Establish the own sales team (hiring & roles& responsibilities, training)
  • Full P&L responsibility
Detailed Description
  • Sales (turnover) turnaround in 1 year from previous large negative development
  • Establish own sales team – people & procedures