As Marketing Manager I am responsible for creating strategy and digital campaigns to support ASP capital equipment business, including product launches. As Commercial Marketing Manager I am responsible to coordinate a group of 4 Field Marketing Managers (direct reports) + other indirect reports who support strategy&tactics execution in respective EMEA sub-clusters. Also experienced in:
Project management at WW level -KOL development
P&L management
Performance tracking by leading and lagging indicators through KPIs and visual daily management
WW congress management
People management
Digital content creation and channel strategy
Work in complex environment with multiple internal and external stakeholders
