International Brand Manager for Coloration & Care in B2B field. Energizing leader´with passion for passion for team building especially in multi-cultural environment. Enthusiastic about premium beauty brands, strategy and innovation.
Brand Manager with 3 years of experience FMCG company, leading end – to end global product development from product design to advertising development and global market roll – out. Energizing leader with passion for team building and talent management especially in multi-cultural environment. Enthusiastic about premium beauty brands, strategy and innovation.
Report to Global Marketing Manager Coloration in leading cross-category premium brand BLONDME from product development to market implementation
Detailed Description
Achieved +16% growth worldwide making BLONDME the fastest growing brand within the coloration category
Led the identification of new distribution channels in NA (ULTA) for expected 5% turnover increase by end of the year & in store placement by March 2020 with 10% incremental turnover
Lead 3-5 years innovation pipeline based on consumer insights and market trends
Responsible for Global brand image/ equity, strengthened via partnerships with leading HDs and educators in the industry
In charge of a team of two: Int. Junior Brand Manager and Intern
