Fatima Afassi
Digital / Social Media Manager / E-Commerce
Driving License
Dubai United Arab Emirates
Employed
Available
A highly motivated and enthusiastic individual. I have more than 6 years of expertise in Social Media, Digital and E-Commerce. I have successfully led the roles of Digital and Social Media Manager, Marketing Executive and Community Manager, i am eager to take the next step in my career. My strong background has allowed me to constantly improve existing processes, for myself as well as for the team I have managed. I am dynamic, a team worker with excellent communication skills and creative spirit.
Digital and Social Media Manager
MonCongo.com
Since April 2016
- Plan and execute all web, SEO/ SEM, email, social media and display advertising campaigns
- Design, build and maintain Social Media presence
- Collaborate with Web Design department to design flyers, website, landing pages…
- Project Management for all new websites
- Content Production
- Measure and report performances for all campaigns
- Management team of 4 peoples: 2 Data-Entry, 1 Web Designer, 1 Sale person
- PRO and Office Manager tasks
Marketing Executive
SkyStream
April 2015
to March 2016
- Development and Management of Marketing Campaign through Social Media Channels
- Creation of Marketing and Social Media Strategies
- Leads Generation
- Data and statistics analysis for reporting
Social Media Manager
Alias Community
March 2012
to September 2014
- Responsible of the creation and development of Social Media Strategies for following clients: Danette Maroc, Viadeo Maroc, Jetairfly Maroc, Yamaha Motors, Porsche Maroc, Audi Maroc, Chevrolet Maroc, Opel Maroc, Brioche Doree Maroc, Le Paradis du Fruit Maroc, Pizza Pino Maroc, Lematelas.com, Oriflame, Jus Marrakech
- Managing recruitment and engagement with communities via Social Media Platforms: Facebook, Twitter, Google+, Pinterest, Vine, Tumblr, Instagram
- Renown and fans acquisition campaigns on Social Network
- Editing of an editorial calendar in order to create, federate and foster community loyalty (exchange, groups, animation, event)
- Data and statistics analysis for reporting, identify trends in the usage of Social Network and suggest means of improvement
- Search of community influencers and ambassadors in different fields to increase brand visibility
- Creation of contests and Facebook applications
- Competitive watch on Social Network
- Search, editing, creation and integration of contents
- Project management to create and publish websites and blogs
- Management of a 7 people team
Community Manager
vente-privee.com
January 2009
to December 2011
- Editing and publishing of editorial content (articles, videos, e-mails, website, communication support)
- Running and regulation of the Forum, Blog, Facebook and Twitter accounts
- Creation of contests and marketing operations on Facebook / Twitter / Blog / Instagram
- Editing of Social Media statistics reports
- Competitive watch on brand reputation on Social Network/Blogs/Forums
- Creation of marketing plans with influencers
- Management of creative elements from conception to integration of such elements on webpages
- Improvement of online brand visibility
- Word, Excel, PowerPoint
- Social Media : Facebook, Twitter, Instagram, Hootsuite, Youtube...
- CRM, CMS, SEO, Wordpress
- Photoshop
- English : Fluent
- French : Mother tongue
- Arabic : Second native language
