Currently, I’m working as a marketing manager at Jungle Scout, an internet company specializing in facilitating Amazon sellers. My current role is a all-hands on marketing role, which includes five main functions, develop coherent social media strategies, digital content creation, data monitoring and analysis, offline channels promotion and events, social engagement and community management. Before I started my journey with JS, I was started as a sales coordinator and reached the position of marketing manager at Universum between 2015 and mid-2018. Education perspective, I have graduated with my master degrees in both International Management and CEMS program. These degrees constituted by a program mandatory internship in Amoviom in Berlin, one semester exchange study in Norwegian School of Economics NHH, Norway; and the other semester in University College Dublin, Ireland.
Event planning, mass email campaign, execution, task management, vendor relations, administrative upkeep and event updates, communications liaison and scheduling; budget management and coordinate orders and logistics. Flag events: EB Academy, annual Award Event, Breakfast Seminar.
Weekly/biweekly collect latest industrial concepts, draft, design, typeset and publish employer branding relevant, Universum brand-resonating content that reverberates with target audiences through WeChat corporate account, together to drive brand loyalty, and sales conversion.
Working closely with Data Collection team and focus on building university relationship. Boost the annual national survey (covered more than 110 top universities) valid responses from 30,000+ to 79,000+, outperform the target at its 150% which includes plan and implementation of surveys, determine and specify details of survey projects, refine survey promotion channels, monitor and evaluate survey progress and performance.
Provide day-to-day support to the local sales team, i.e. assembling quotations, proposals, videos, slide shows, demonstration; compiling account and competitor analyses; propound strategic consulting solutions within Employer Branding specialties.
Liaise and collaborate with other teams in the APAC region; sourcing promising clients contact information while enlarging the contact pool for existing relations; follow up on leads and prospects; communicate, maintain and develop client relationships.
Acquire data from Universum professional database, i.e. track and research information by collecting, analyzing, and summarizing data and trends; interpret data, analyze results using statistical techniques and provide ongoing reports.
