I'm an analytical, creative individual that works hard to explore the limits. I lived in 5 countries and initiated several projects, through which I developed a diverse skill set that I use to connect people and subjects. This allows me to push the boundaries and create innovative outcomes together.
Conducted internal research about the effectiveness of strategic and tactical resources at Salesforce worldwide. Consolidated the information in roadmaps and process flows, which escalated up to executive level and are now used across the organization.
Company Description
Salesforce is the world's biggest CRM software provider.
Director (present): Maintain client contact to identify new or follow-up projects and manage the project teams.
Senior Consultant (5 months): Managed a team of 5 conducting a market entry analysis for Brazil’s fastest growing alcoholic drink into Portugal, using 400 sample surveys, SPSS data analytics and external research data.
Convinced the investors to enter the market and do the follow-up marketing strategy with NJC (2019).
Company Description
Nova Junior Consulting is one of the leading junior consulting firms in Portugal. In 2018, NJC was awarded the 'Most Promising Junior Enterprise' - title by JADE.
Recognized the need for creative development for business students, organized 5 events with up to 150 participants, and got approval of the academic director to develop a Master’s Module for 2,5 ECTS.
Initiated collaborations with guest speakers and multinationals such as Nestlé, and selected 14 students to work on the resulting strategy projects, conducted using Design Thinking.
Company Description
At Nova Creative Hub, we offer students a platform to develop their creative potential. Through business projects, workshops and panel sessions, we want to inspire people to get out of the comfort zone, embrace creativity and become that innovative problem solver.
Worked in a team of 4 to increase brand awareness for Kiehl’s male cosmetics in Argentina, by conducting focus groups and data analysis in SPSS, reporting directly to the brand manager.
Proposed an Omni-channel marketing strategy to the CMO and team of L’Oréal Argentina (in Spanish).
identified a growth opportunity in creating online video content for the FMCG segment, by defining Signature's core competencies and matching those with developments in online platforms.
Company Description
Identified a growth opportunity in online video content for the FMCG industry, by identifying Signature’s core competencies and matching those with trends and developments in both industries.
Managed the creation and execution of Netherlands’ biggest student event week and successfully organized 25 events with up to 4000 visitors each and 800 volunteers with a €600K budget.
Realized a rebranding by working with app and web developers, which impacted user experience and contributed to a record sell-out time of 2 weeks and first profit in 5 years of €50,000.
Company Description
Intreeweek is the biggest student event week in the Netherlands. Intree is part of the University of Amsterdam and provides an information platform for all first-year students.
Created a discovery based program to prevent early study drop-out, which impacted students in 30 Dutch high schools to visualize their future and make more deliberate decisions.
