In charge of the French market, French speaking countries in North Africa and Israel.
Missions: Develop and maintain our must-win and top accounts (FNAC-Darty, Boulanger, Leclerc, Carrefour,...).
Maintain our partnerships with french top PC Gaming Integrators to develop further our Gaming Peripheral categories (Infomax, Cybertek, LDLC Group,...).
Develop the brand on Console Gaming area and leverage our partnerships with Sony and Xbox.
Looking for new business opportunities (Telco, B2B, Racing, VR,...).
Setting up monthly and quarterly plans with partners/distributors, focused on Volume and Revenue targets.
Managing marketing funds on quarterly basis in order to meet company expectations (Share of Voice, Share of Shelf...).
Use all marketing tools and team members such as PR team, Social Medias and Channel Marketing to get actions/activations on brand and products awareness.
Managing our field sales force to increase our stores visibility through the country.
