Executive with25 years experience in sales and managing positions in the retail and telecom industries. Deep knowledge of retail, operator and online channels. Wide experience in complex and long negotiations selling to all the relevant players in Iberia. Distribution channel management and business development from scratch. Hard worker, committed, entrepreneur, team leader, self-starter and expert to build strong relationships with customers from zero. Troubleshooting, international team coordination, Board level engagement, sales leadership, team leader, sell through oriented.
Responsible for Bullitt business in Iberia. This includes selling CAT and Land Rover rugged phones both in B2C (retailers, etailers, carriers) and B2B. Defining sell through and marketing plans and liaising with UK HQ on any business related areas, after sales, operations, certifications, marketing, PR, etc
