**DEFINITION AND IMPLEMENTATION OF CUSTOMER AND DIGITAL STRATEGIES IN A CONTEXT WHERE INNOVATION, CHANGE AND VALUE MANAGAGEMENT ARE KEY **
20 years professional in key positions in Digital Marketing, Loyalty, CRM and Distribution, in an International Group managing Regional & Global Business Units focused on fast growth strategies.
Co-founder of a Martech Start-up developping a Full-Saas, AI & Cloud-based BtoB solution.
Large Experience in matrix management and cross-functions projects.
Leadership of IT Teams & ability to work with global complex environments
Leadership, Develop People talents, Ability to deal with cross-functional networks and multi-cultural teams, IT Management, Deal with uncertainty, Strategic vision, Agility, Innovation
Customer-focus Culture
Expert in Strategic Marketing, Digital Marketing Eco-System, Customer Relationship Marketing, Loyalty Programs, Medias strategies and Partnerships.