Over the years, I have worked in various different positions but my focus has always been image and visual communication. I realised years ago that this was what I wanted to do in life and I have since invested my energy and time in working and studying to turn my passion into a specialist profession. Training, practice and work in team, have developed what I am today: a Visual Merchandiser & Trainer. I graduated in Languages for Business with a specialisation in Visual Merchandising. I have expanded my horizons by working and collaborating internationally with different countries and cultures and I bring added value to my work and my team every single day.
Emporio Armani WS VM coordinator Scandinavian Countries and Baltics States. Apranga Group, Steen&Strom, Illum, NK, Stockmann, Gpoland, Dufry and more.
Part of a team in HQ in Milan who support all the brunches and customer in the rest of the world
Creator of new seasons vm guidelines book, EA UOMO, EA DONNA, EA7, EA JUNIOR
Managing my own Visual Visit Planning each season. Monobrand, Dep Store & SIS and Travel
Seasonal Visual Trainer to employees, sales assistant and vm team for all the countries; in order to preserve the high image of the brand, products and fornitures.
Constant report with my referents and sales manager, with the purpose of increasing sales and managing better spaces, lay out and stocks
Strong Team Work in all the HQ activities, showroom set up, fashion show and photobook
Teaching strategic ways to increase sales by VM techniques.
Seasonal guest at IED Firenze, lecturing about the importance of Visual Merchandising to engage and inspire shoppers , improving sales.
