Expériences — El Mehdi Nakhkhaly

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Experiences

Performing tasks such as replenishment of sales floor to ensure customer satisfaction and that all sizes are available
Ensuring that the visual presentation of the store meets the standards to enhance the customer shopping experience
Influencing the purchasing decisions of customers by providing information about the quality and the value
Differentiating Tommy Hilfiger products by establishing a real connection with customers
Resolving customer issues in a positive and proactive approach

Collaborating to the experimental phase of PAUL project to study the 3D virtual environment “Second Life” and its impact on the welfare of old people.
Studying the presence of luxury brands in virtual environments such as Second Life through 3D virtual retail stores.

Developing and operating retail excellence in the Flagship of Guerlain
Developing the service routines according to the DNA of La Maison Guerlain within three axes: Fragrances, Makeup and Skincare
Designing and developing the grooming for the flagship sales force
Designing and developing the "soft merchandising" for the new Flagship
Managing and monitoring the budget – negotiating with suppliers
Sales teams training: development of modules and training seminar, planning’s and logistics management.

Updating training materials and tools (invitations, booklets, etc.)
Logistics management of the training events (400 events / year)
Managing the incentive programs dedicated to strategic clients
Managing a speed training website (Content, maintanance, analysis...)
Coordinating external service providers
Reporting quantitative and qualitative post-events data and giving recommendations
2012 Sales and Business analysis (sell-in vs sell-out)

Managing a team of 50 people
Organising cultural events and professional conferences (8 events, annual budget € 15,000)

El Mehdi Nakhkhaly