Throughout my life, my personal and professional endeavors have been driven by an overwhelming love for music & my curiosity about the nature of human interaction. It led me to achieve a BA in sociology and continues to fuel my journey in the ever-changing world of digital music distribution & social media.
I have aspired to learn more about how we as strangers and as friends communicate with one another on social media and relate that back to how consumers connect with brands and artists. I believe these relationships are the key to the future of consumer and fan engagement. It is my goal to continue to pursue these philosophies throughout my professional career.
Specialties: Social Media Analytics, Marketing, Sales, Business Development, Word of Mouth Marketing, Brand Advocacy, Project Management, Industry Networking, Digital Strategy
Architecture & strategic planning of social technology designed to mobilize & manage brand advocates, fan engagement & word of mouth marketing communities
Solicit brands & artists to license the Fancorps application
