Senior marketing manager with 15+ years in the software industry. Extensive experience in building successful teams of marketing, sales, customer care and PR professionals, achieving outstanding results in promoting B2B solutions and software development services on international market. Strong background in strategic planning. Focused on performance, positive change and continuous development. Resourceful. Loves challenges.
My role:
• professional business consultancy in marketing, sales, customer relations, PR, digital communication and business process automation for SME (B2B focus) • assessment and redesign of corporate marketing strategy • evaluation and re-engineering of business processes • business analysis and drafting specifications for custom ERP and CRM software • monitoring of software development process to make sure functionality matches the specifications and meets customer’s expectations • developing of growth strategy and step-by-step action plans • training customer's employees in the relevant field
Accomplishments: • 25+ customers • 50+ projects • opening of ODC (offshore development center) for a foreign customer
Company Description
Mostly worked with SMBs seeking to improve performance and automate their business processes. In cooperation with a team of independent IT professionals offered services of business process re-engineering and development of custom software that helped clients achieve their strategic business goals.
