My focus is on Digital Inbound marketing tactics and strategies including (but not limited to):
♦ SEO (Search Engine Optimization) ♦ SEM (Search Engine Marketing) ♦ SMO (Social Media Optimization) ♦ SMM (Social Media Marketing) ♦ Email Marketing ♦ Integrated Digital Marketing ♦ Analytics, A/B Split Testing & Conversion rate optimization ♦ Web Usability Enhancement
I blog about digital marketing @ DigitalChandanThakur.com [Author]. I help people, brands and companies with their digital marketing. [Consultant / Employee]
► CAREER & PROFILE HIGHLIGHTS
✔ DIGITAL TECH SKILLS - Have hands-on experience in content marketing, SEO, analytics, conversions, email marketing, social media marketing, PPC & Display Ad Campaigns. Have used various third party tools and dashboards such as Moz Analytics.
✔ MANAGER - Good at managing a team of people, delegating responsibilities, getting things started and done, training and motivating.
✔ PUBLIC SPEAKER - Have given training on digital marketing in UK based company Quickdesk Solutions Ltd.
✔ WRITER - Have published various articles, Images, Tips & Videos on the topic of digital marketing in my own blog as well as reputed blogs in the industry.
Reporting to the director, I created and implemented online marketing strategies for the website Coindelite.com, including a full online marketing campaign for their forex site Revenutrade.com including growing revenue through Google ad-words and social media campaigns.
Key Responsibilities • Plan and execute all web, SEO/SEM, Marketing Database, Emailer, Digital advertising campaigns • Devising strategies to drive online traffic to the website. • Managing & overseeing all the social media strategy for the company. • Managing the redesign, updating and managing of the website. • Responsible for Managing, Handling and communicating with Outsource Marketing Agencies • Developing a marketing team to implement strategy & delivering on objectives. • Design, implement & facilitate an effective local & national marketing strategy. • Carrying out effective research & intelligence into competitor products & other trends. • Manage daily activities with PR, press, and marketing communications agencies. • Identifying key marketing opportunities • Monitoring & reporting to director on the effectiveness of strategies/campaigns.
Key Projects & Achievements • Coindelite: Coindelite is a web platform that includes information regarding live cryptocurrency price charts, Upcoming Initial Coin Offering List, Cryptocoins News, Events and more.
Achieved 1st position on Google for the industry’s highest search term ‘Live Cryptocurrency Price Chart’ ‘Initial Coin Offering List 2018’ ‘Latest Cryptocoins News’.
Also Alexa rank reached 2,09,413 global from 8,49,551 in just 3 months. • Revenu Trade: Revenu Trade is Forex Trading Broker provides training, support, signal and much more.
Achieved 1st position on Google for the industry’s highest search term ‘Best Forex Trading Broker in India / UK / USA’.
Generated leads from social media campaign and from Google Search (Organic) for Forex Trading in Month of March 2018 it was 66% growth compare to Month of April.
I created and implemented online marketing strategies for the website www.doctaplus.com, including Search Engine Optimization, Google Adwords, Social Media Optimization, Social Media Marketing and Email Marketing.
Key Responsibilities: • Plan and implement web, seo, email, social media and display advertising campaigns. • Maintaining our social media presence. • Measuring the performance of all digital marketing campaigns. • Identifying trends and insight and optimize spend and performance based on the insight. • Brainstorm new and creative growth strategies. • Tracking and analyzing website analytics and ppc initiatives and campaigns. • Planning, executing and measuring experiments and conversion tests. • Creating and controlling the overall marketing budget.
Key Projects & Achievements
Doctaplus: Achieved 1st position on Google for the industry’s highest search term ‘General Physician in Andheri West’, And more related keywords
I was appointed as a GRE after see the performance and dedication director Dr Umesh Shetty promoted me to OPD Manager then Marketing Head.
Key Responsibilities: • Transformation of marketing practice through web, social and mobile technologies. • Handling various channels of digital marketing which includes Google ad-words, Social Media Optimization, Email Marketing & Google Analytics. • Handling multiple health portals which includes Just dial, Practo, Ziffi etc • Conducting various indoor & outdoor camps activities for awareness • Meeting with General Practitioner once in a while with hospital P.R.O so as to maintain good relation with General Practitioners • Organizing CME/Get Together for GPs. • Made many contacts in corporate so as to highlight the hospital • Made deals which made hospital demand and supply more powerful in various fields • Planned marketing strategies.
Key Projects & Achievements
Aviva Hospital: Increased number of patients through outdoor camps and activities. Attached 7 doctors with Aviva Hospital.