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Celine
Bettens
Digital Marketing Specialist
Employed
Open to opportunities
Contact me
I am sure that my analytical skills combined with my experience as Digital Marketing Specialist is a major asset for a new challenge in digital sector
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Experiences
Digital Marketing Specialist
StepStone
Since 2016
Brussels
Belgium
In charge of various traffic sources: SEA, Retargeting, Facebook, Mobile App:
Management on a daily basis of the SEA performance : optimize conversion rates, keep the budget up to-date, manage CPC
Investigate competition and focus on trends in search behavior
Implementation of digital campaigns : Display, Facebook Ads, Instagram Ads, Adwords
KPI reporting to provide recommendations for future improvements
Ad hoc analysis on online performance of StepStone and its traffic sources