I am sure that my analytical skills combined with my experience as Digital Marketing Specialist is a major asset for a new challenge in digital sector
Digital Marketing Specialist
StepStone
Since 2016
Brussels
Belgium
- In charge of various traffic sources: SEA, Retargeting, Facebook, Mobile App:
- Management on a daily basis of the SEA performance : optimize conversion rates, keep the budget up to-date, manage CPC
- Investigate competition and focus on trends in search behavior
- Implementation of digital campaigns : Display, Facebook Ads, Instagram Ads, Adwords
- KPI reporting to provide recommendations for future improvements
- Ad hoc analysis on online performance of StepStone and its traffic sources
- Management on a daily basis of the SEA performance : optimize conversion rates, keep the budget up to-date, manage CPC
Digital Marketing Specialist
ICHEC & IAB & Bruxelles Formation
September 2015
to January 2016
- Understanding the strategic aspects of digital, the actors, communication channels and tools :
- Marketing display;
- E-mail marketing;
- CRM;
- SEO / SEA;
- Google Analytics;
- Google Adwords;
- Mobile advertising;
- Content marketing;
- Social marketing;
- Marketing display;
Business Analyst
Cliniques universitaires Saint-Luc
May 2011
to February 2015
- Financial, organizational and economic management of a medical department;
- Participation in strategic decisions and policy choices of the department;
- Establishment of targets;
- Development of management tools;
- Budget preparation and monitoring;
- Analysis and control of accounts;
- Control of the billing process
- Establishment of indicators;
- Keeping dashboards;
- Applications for recruitment;
- Participation in various institutional projects
- Financial, organizational and economic management of a medical department;
(Backapacking alone in South America)
-
September 2010
to December 2010
- Developed budgeting and planning skills by financing, planning, organizing my travel;
- Creation of an international network
- Developed budgeting and planning skills by financing, planning, organizing my travel;
Assistant Export Manager
Api-Ar Internationnal
January 2010
to July 2010
- Discovered the natural health sector and organic products;
- Organized and participated to show abroad;
- Dealt with distributors, conducted market research;
- Participated in the strategic development of the company
- Discovered the natural health sector and organic products;
Orientation : Strategy, Marketing & Organisation
Change management, Applied industrial organisation,logistics, PR, International marketing management
- French: mother tongue
- English: fluent
- Dutch: conversational
- Spanish: conversational
- Analytical skill
- Communication skill
- Team spirit
- Dynamic
-
Microsoft Office
Advanced
-
Adobe Analytics
Advanced
-
Google Adwords
Advanced
-
Bing
Advanced
-
C++
Notions
- Hockey
- Team sport
- Jogging
- Ski & Snowboarding
- Erasmus
- Backpackinig
- city-trips and big travels
- I always travel with a camera
- Volunteer as Artist liaison at Dour Festival
