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Catherina Viani

Resilient, curious and open-minded CEMS student

Catherina Viani
29 years old
Dublin Ireland
Professional Status
Nearing graduation
Available
About Me
• Worked and studied in seven countries
• Competed in a varsity swim team
• Five languages spoken
• Rated a top course leader by EF
  • Managed and coordinated a group of 6 people.
  • Implemented communication strategies including content creation for Instagram and Facebook for a Portuguese start-up in order to improve conversion rate.
  • Benchmarked with similar product in other countries to evaluate competitive intelligence reports.
  • Formulated product innovation strategies and led primary research to come up with customizations for a new market.
  • Assessed brand image through evaluation of 30 in depth interviews.
  • Conducted a project in a group of 5 in Brand Management’s class reporting directly to Brand Manager.
  • Led groups of 36 students ensuring a high level of customer service and student satisfaction.
  • Planned and promoted activities together with other 15 leaders from other countries to ensure day to day operations.
Company Description
Established as a small entrepreneurial start-up in 1965, EF is now the world's leading private international education company.
  • Analyzed the Italian market of heating systems.
  • Negotiated sales agreement between Portugal and Italy for upcoming year with clear targets resulted in savings in inventory costs.
  • Gathered profile information of target client database to generate prospective leads and developed marketing programs for each segment for promotions.
  • Recruited 6 host families per week and matched with students.
  • Organized weekly agenda with activities for international customers.
Company Description
Enforex is the leading organization trusted by students who want to learn Spanish through linguistic and cultural immersion programs at Spanish schools throughout Spain & Latin America