Catalina Gonzalez - CEMS Master in International Management

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Experiences

Development of the Sales Strategy and Processes together with members of the C-level Team and a Lean Six Sigma expert.
Analysis and research of the insurance industry and client markets. Successfully delivered a full Competitors Analysis.
Support role in the company funding process alongside with the C-level team and the investment banking.
Sales Pipeline Management
Internal Workshops - Asana & Supply Chain

Strategic approaches to expand into geographical markets
Market research for key international accounts
Lead generation and contact with new potential clients and consultants
Usage of LinkedIn Sales Navigator

With a team of 5 consultants/experts, we supported the NGO "Movement on the Ground" with a strategy and recommendations for the upcoming year

Successfully delivered recommendations, which included the UVP, crowdfunding approach to gain exposure and fundraise.

Project Management
Development of strategic insights based on product, brand and marketing innovations
Desk research, market visits and interviews
Development of presentations for clients
Worked with clients from Latvia, Iceland, Denmark, and India

Internal communications
Policies & Benefits Review
Interns Program (planning and executing the program to attract new talents)
Rewards & Recognitions (internal and external recognitions)

Accounting classes for small group of students

TA during two semesters for accounting III class

Purchase ledger reports
Collecting and organizing data
Usage of accounting softwares

Team leader of 18 SIMCE instructors. Organizing workflow, ensuring the test was well taken and supervising instructors' work. The position lasted for 2 months which was the duration of the project.

Education

Relevant courses:

Global Management Practices - Global Strategy - Organizational Alignment - International Marketing - Innovation & Business Models - Digital Marketing - Luxury Management & Mkt

Relevant courses:

Marketing I & II - Algebra I & II - Macroeconomics I & II - Microeconomics I & II - Statistics I & II - Finance I & II - Econometrics - Strategy and Game Theory - Operational Management - Accounting I, II & III - Web design - Industrial Organization - Management & People

Skills

Spanish (native)

Expert
English (C2)

Expert
German (B1) (ongoing studies)

Intermediate

Excel

Advanced
Asana

Expert
Powerpoint

Expert
LinkedIn Sales Navigator

Advanced
Agile Methodologies

Good

Results Orientation

Expert
Initiative

Expert
Teamwork

Expert
Self Confidence

Expert
Communication

Expert

5 years scholarship for Academic Merit (University Adolfo Ibáñez)
Academic Excellence Award (The International School La Serena)
Usage of English Language Award (The International School La Serena)

Winner in L'Oreal Case Competition in CEMS V4 Conference

Pro Bono projects as a consultant for NGOs
Teaching in an orphanage in Tanzania for 2 months
Volunteered for "Un Techo Para Chile" several times supporting in the construction of wooden houses

Interests

Visited 35 countries. Love to travel and to take the lead organizing them.

Basketball: Basketball player for 3 years in Universidad Adolfo Ibañez team
Skiing: Ski Instructor for a season in Okemo Mountain Resort, VT USA