Carolyn MONCEL
Digital Content Manager
Media Relations
Social Media
Project Management
Web Content
Lausanne (1007) Switzerland
Professional Status
Employed
Open to opportunities
About Me
Carolyn Davenport-Moncel is a writer, digital communication specials and former president of MotionTemps, LLC. Working in Internet marketing since 1995, she has worked both in the private sector - in agency, corporate and nonprofit environments, and in the public sector developing strategies for local political campaigns.
Through MotionTemps, Carolyn has worked in Internet marketing and web site maintenance for such diverse organizations as Google and LKB & Associates in France; Insight Design Solutions and Project Knowledge in the United States; and OTC Foundation, Franciscans Int'l and Moevenpick Hotels in Switzerland.
Carolyn began her Internet marketing career in 1994 at A2S2 Digital Projects, which later became Speakout.com, an Internet publishing company based in Chicago with offices in Washington, DC. Serving as marketing manager, PR Coordinator and community liaison, Carolyn assisted in the launch of two bipartisan public policy Web sites, Policy.com and IntellectualCapital.com. These two sites, along with Slate.com and Salon.com set the model for aggregate and original political/policy content online.
Through MotionTemps, Carolyn has worked in Internet marketing and web site maintenance for such diverse organizations as Google and LKB & Associates in France; Insight Design Solutions and Project Knowledge in the United States; and OTC Foundation, Franciscans Int'l and Moevenpick Hotels in Switzerland.
Carolyn began her Internet marketing career in 1994 at A2S2 Digital Projects, which later became Speakout.com, an Internet publishing company based in Chicago with offices in Washington, DC. Serving as marketing manager, PR Coordinator and community liaison, Carolyn assisted in the launch of two bipartisan public policy Web sites, Policy.com and IntellectualCapital.com. These two sites, along with Slate.com and Salon.com set the model for aggregate and original political/policy content online.
Website Coordinator
Osteosynthesis & Trauma Care (OTC) Foundation
August 2007
to December 2011
Part-time
Geneva & Bern
Switzerland
- Responsible for the planning and maintenance of a complex web project sponsored by Stryker Osteosynthesis USA and designed for globally renowned orthopedic surgeons.
- Validated stylebook documentation and approved all changes to the web platform structure including daily content updates (text, graphics, and multimedia)
- UX improvements and directed an external globally-assembled, multilingual development team to execute site upgrades, troubleshooting and knowledge transfer
- Edited and distributed monthly newsletter
- Monitored all SEO traffic analysis.
Detailed Description
- Completed unfinished website and launched it on-time and on budget in 2008. As project leader virtually managing vendors and a team of two, successfully relaunched social networking web platform on-budget in 2011
- Set up social media accounts: Facebook, Twitter, LinkedIn, YouTube, etc., and developed social media strategy and internal/external guidelines for usage
- Directed the redesign of all collateral materials and created organization-wide creative style guide used for all branding initiatives for 22 global country chapters
- Established editorial calendars for monthly newsletters and weekly web content
- Doubled email subscribers; achieved Top Ten keyword rankings ahead of main competitors
Company Description
A global foundation founded for orthopedic surgeons devoted to providing education, research and humanitarian support in trauma care.
Company website
