Carolyn MONCEL
Digital Content Manager
Media Relations
Social Media
Project Management
Web Content
Lausanne (1007) Switzerland
Professional Status
Employed
Open to opportunities
About Me
Carolyn Davenport-Moncel is a writer, digital communication specials and former president of MotionTemps, LLC. Working in Internet marketing since 1995, she has worked both in the private sector - in agency, corporate and nonprofit environments, and in the public sector developing strategies for local political campaigns.
Through MotionTemps, Carolyn has worked in Internet marketing and web site maintenance for such diverse organizations as Google and LKB & Associates in France; Insight Design Solutions and Project Knowledge in the United States; and OTC Foundation, Franciscans Int'l and Moevenpick Hotels in Switzerland.
Carolyn began her Internet marketing career in 1994 at A2S2 Digital Projects, which later became Speakout.com, an Internet publishing company based in Chicago with offices in Washington, DC. Serving as marketing manager, PR Coordinator and community liaison, Carolyn assisted in the launch of two bipartisan public policy Web sites, Policy.com and IntellectualCapital.com. These two sites, along with Slate.com and Salon.com set the model for aggregate and original political/policy content online.
Through MotionTemps, Carolyn has worked in Internet marketing and web site maintenance for such diverse organizations as Google and LKB & Associates in France; Insight Design Solutions and Project Knowledge in the United States; and OTC Foundation, Franciscans Int'l and Moevenpick Hotels in Switzerland.
Carolyn began her Internet marketing career in 1994 at A2S2 Digital Projects, which later became Speakout.com, an Internet publishing company based in Chicago with offices in Washington, DC. Serving as marketing manager, PR Coordinator and community liaison, Carolyn assisted in the launch of two bipartisan public policy Web sites, Policy.com and IntellectualCapital.com. These two sites, along with Slate.com and Salon.com set the model for aggregate and original political/policy content online.
Digital Communication Manager
Geneva Centre for Security Policy
Since December 2016
- Responsibilities include defining and implementing strategies for all communications activities including web, publications and social media
- Monitoring and analysis across all media channels
- Creating and editing web content; and maintaining the GCSP website.
- Assisting in the development of overall corporate branding and messaging and deployment of all owned and paid digital advertising activities.
Online Community Coordinator
Lutheran World Federation
October 2014
to December 2016
Part-time
Geneva
Switzerland
- Defining strategy and implementing Social Media activities; monitoring and analysis
- Creating and editing web content; and maintaining the LWF website in English and German.
- Full-time employment attained in October 2015.
Digital Communication & Social Media Manager (Project)
Nobel Biocare
December 2013
to October 2015
Part-time
Zurich
Switzerland
- Defining strategy and implementing Social Media activities; monitoring and analysis
- Writing and distributing the FOR digital newsletter and contributing to the Nobel Biocare newsletter
- Creating and editing web content; and maintaining the Foundation for Oral Rehabilitation (FOR) website.
E-Commerce & Digital Marketing Consultant (Project)
Grand Kempinski Hotel
September 2013
to November 2013
Consultant
Geneva
Switzerland
- Recreating and implementing a strategic, communications roadmap for PR, e-Commerce and Social Media activities; SEO/SEM analysis and recommendations.
- Writing and approving all digital content: website, blog, mobile, PR opportunities and social media content for local hotel on weekly basis
- Rewriting web content from French to English; uploading web content in four languages: English, French, German and Arabic; monitoring and managing website KPIs
eCommerce Rollout Project Manager - Nespresso (Project)
SII Suisse
February 2013
to August 2014
Consultant
Lausanne
Switzerland
- Deploying of latest generation, multilingual, Nespresso B2C digital touchpoints –including website and mobile for several global markets.
- Ensuring the integration of business needs by collecting, negotiating and validating market requirements; ensuring and coordinating proper implementation of new sites
- Accompanying markets through rollout phases including communication with both HQ and market stakeholders; monitoring pre- and post KPIs; and providing ongoing market support for training and support.
Company website
Consultant
MotionTemps, LLC
Since July 2001
Freelancer
Chicago Paris Geneva
- Manage virtually all aspects of new and existing client accounts – from initial proposal and budget forecasting through project completion and follow up.
- Client responsibilities include: Developing and editing PowerPoint presentations; Editing and formatting training manuals; editing and managing multilingual (English/French/Spanish) websites and blogs using industry standard CMS tools, and directing social networking and e-learning efforts.
Company Description
Launched in 2001 by founder Carolyn Davenport-Moncel, MotionTemps, LLC is a Digital Project Management firm with offices in Chicago and Paris. In 2007, MotionTemps expanded to include a new office in Geneva, Switzerland.
Our core business is Web Project Management and Communications. Specifically, we work with our clients to edit and manage their website/ blog/social media content and also create and edit their presentations for both online and offline use. MotionTemps supports corporate professionals, small-business owners, independent consultants, as well as academic departments and non-profit organizations. Our powerful skill combination allows MotionTemps to work very closely with clients as "partners" rather than employees or distant contractors. We can work in-house with our clients directly, or serve as a liaison between our clients and their own support departments or vendors. Working this way allows our clients to concentrate on their own core business models.
Our core business is Web Project Management and Communications. Specifically, we work with our clients to edit and manage their website/ blog/social media content and also create and edit their presentations for both online and offline use. MotionTemps supports corporate professionals, small-business owners, independent consultants, as well as academic departments and non-profit organizations. Our powerful skill combination allows MotionTemps to work very closely with clients as "partners" rather than employees or distant contractors. We can work in-house with our clients directly, or serve as a liaison between our clients and their own support departments or vendors. Working this way allows our clients to concentrate on their own core business models.
Company website
Consultant
Franciscans International
January 2010
to January 2011
Freelancer
Geneva
Switzerland
- Served as liaison between the organization and external vendors and directed the design of a new multilingual website and collateral pieces for various multilingual outreach campaigns.
- Updated web content daily in five languages: English, French, Spanish, German and Italian using Drupal.
- Distributed monthly newsletters in five languages using MailChimp, and monitored all SEO/SEM analysis.
Detailed Description
- Helped client redefine global branding strategy with the goal of changing the publics’ perception of religious orders and UN sanctioned human rights activism
- Set consistent online and offline editorial calendars for annual reports, monthly newsletters and daily web content
- Set up social media accounts: Facebook, Twitter, LinkedIn, YouTube, Vimeo, etc.
- Integrated online donation into website
Website Coordinator
Osteosynthesis & Trauma Care (OTC) Foundation
August 2007
to December 2011
Part-time
Geneva & Bern
Switzerland
- Responsible for the planning and maintenance of a complex web project sponsored by Stryker Osteosynthesis USA and designed for globally renowned orthopedic surgeons.
- Validated stylebook documentation and approved all changes to the web platform structure including daily content updates (text, graphics, and multimedia)
- UX improvements and directed an external globally-assembled, multilingual development team to execute site upgrades, troubleshooting and knowledge transfer
- Edited and distributed monthly newsletter
- Monitored all SEO traffic analysis.
Detailed Description
- Completed unfinished website and launched it on-time and on budget in 2008. As project leader virtually managing vendors and a team of two, successfully relaunched social networking web platform on-budget in 2011
- Set up social media accounts: Facebook, Twitter, LinkedIn, YouTube, etc., and developed social media strategy and internal/external guidelines for usage
- Directed the redesign of all collateral materials and created organization-wide creative style guide used for all branding initiatives for 22 global country chapters
- Established editorial calendars for monthly newsletters and weekly web content
- Doubled email subscribers; achieved Top Ten keyword rankings ahead of main competitors
Company Description
A global foundation founded for orthopedic surgeons devoted to providing education, research and humanitarian support in trauma care.
Company website
Google Content Evaluator
Kelly Services IT
August 2005
to August 2006
Freelancer
Paris
France
- Evaluated and rated French and Spanish web pages based on an extensive and highly confidential criteria provided by Google.
Detailed Description
- Project required excellent trilingual (English/French/Spanish) and tri-cultural web research skills and the ability to communicate written results effectively in English.
Account Supervisor
Amdur Spitz & Associates
May 2000
to May 2001
Full-time
Chicago
United States - Alabama
- Executed PR strategies and marketing plans for non-profit organization dedicated to youth arts education.
- Managed all new client accounts and developed media kits.
- Created PowerPoint presentations and maintained client press clipping library.
Detailed Description
- Pitched stories and placed them in over 100 media outlets.
Company Description
A full-service marketing communications agency, which targets youth arts education within the nonprofit sector.
Company website
Public Relations Coordinator
iParenting.com
November 1999
to May 2000
Freelancer
Evanston
United States
- Executed PR strategies for one of the leading online communities devoted to parents and expectant parents.
- Managed community forums for 16 separate web sites, and monitored all SEO/SEM activities and implemented special event projects and managed all online affiliated marketing programs and online/offline advertising campaigns.
Detailed Description
- Pitched stories and placed them in over 100 media outlets.
Company Description
An online communities devoted to parents and parents-to-be.
Company website
Executive Assistant to Sr. Group Account Mgmt. Director
J. Walter Thompson
April 1999
to November 1999
Full-time
Chicago
United States - Illinois
- Supplied first-hand consultations on Web/interactive trends to account management team for existing and new business accounts.
- Maintained communications between agency and client and scheduled meetings for the Nabisco account management team.
- Conducted extensive research on competitive brands, created planning calendars and maintained Nabisco account library.
Public Relations Coordinator
A2S2 Digital Projects
October 1995
to July 1998
Full-time
Chicago
United States
- Implemented PR strategies and community outreach programs for two bipartisan U.S. public policy Web sites.
- Developed media kits and pitched story ideas to major media outlets.
- Scheduled media opportunities for executive staff members and managed award-winning chat site called "Policy Street" on MSN.
Detailed Description
- Assisted in the launch of two bipartisan public policy websites: Policy.com and IntellectualCapital.com. These sites along with competitors Slate.com, Feed.com and Salon.com set the model for aggregate and original political/policy content online and paved the way for HuffingtonPost.com
- Websites became anchor content tenants on AOL’s “News Channel.”
- Secured media placement in over 500 local, national and international publications
- Consistently increased weekly page views by 10 percent
- Launched Russian and Pacific Rim editions of online magazine IntellectualCapital.com
Company Description
An Internet website devoted to bipartisan public policy
Community Relations Associate
Cook County Assessor's Office
May 1988
to October 1995
Full-time
Chicago
United States - Illinois
- Assisted senior public affairs director in planning and implementing community outreach events.
- Wrote fact sheets and copy for outreach brochures and posters.
- Scheduled media opportunities, wrote press releases and media advisories, and created media kits.
