Carole Priol
Customer Experience and Marketing Manager
Marketing and Communications Strategy
Project Management
Digital and print
Problem solving
Australia (Victoria)
Professional Status
Employed
Open to opportunities
About Me
I am a communications and marketing expert with 9 years’ experience. I have knowledge of the service and public transport industries, working for major companies such as Air France and Transdev.
I have experience in implementing strategies and projects using new Information and Communication Technologies (social media, Smartphone application, digital signage, media monitoring, etc).
I am well organized and able to perform and prioritise several tasks as the same time. I also have excellent communication skills working at all levels of the organization.
I have experience in implementing strategies and projects using new Information and Communication Technologies (social media, Smartphone application, digital signage, media monitoring, etc).
I am well organized and able to perform and prioritise several tasks as the same time. I also have excellent communication skills working at all levels of the organization.
- Graduated from Public Transport Victoria's Leadership program
- Recruitment
- Objectives setting
- Performance review/management
- Requirements definition
- Elaboration of specifications
- Creation and coordination of project schedules (Gantt charts, etc)
- Risk and change management
- Relations with freelancers and suppliers to ensure schedules and costs are met
- Budget and timeline monitoring
- Content writing (Newsletters, website, intranet, press releases, brochures, etc)
- Development of collateral (campaigns using QR codes, goodies, pull up banners, radio and cinema ads, etc)
- Production management: liaison with graphic designers, communications agencies, printers, etc.
- Social media planning and animation
- Event management: from the choice of the theme and invitations lists, to on-site management
- Brand development
- Microsoft Office suite (word, excel, powerpoint): good to advanced knowledge
- Internet and social media
- Content Management System
- Outlook and Lotus Notes
- Adobe Photoshop and Microsoft Publisher: intermediate knowledge
- Interest and understanding of Information and Communication Technologies (social media, Google Analytics, Campaign Monitor, Smartphone application, digital signage, media monitoring, QR code...)
- French: mother tongue
- English: fluent
- Commitment, rigour, enthusiasm, can do attitude, team work, lateral thinker, great attention to details, creative, ambitious
