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Carole Priol

Customer Experience and Marketing Manager

Marketing and Communications Strategy
Project Management
Digital and print
Problem solving
Carole Priol
Australia (Victoria)
Professional Status
Employed
Open to opportunities
About Me
I am a communications and marketing expert with 9 years’ experience. I have knowledge of the service and public transport industries, working for major companies such as Air France and Transdev.
I have experience in implementing strategies and projects using new Information and Communication Technologies (social media, Smartphone application, digital signage, media monitoring, etc).
I am well organized and able to perform and prioritise several tasks as the same time. I also have excellent communication skills working at all levels of the organization.
Resume created on DoYouBuzz
  • Managed implementation of digital signage program (elaboration of technical specifications, creation and broadcast of the program, RSS feeds, training communications teams in uploading content);
  • Elaborated annual communications strategy (web and print);
  • Coordinated internal newsletters and newspapers;
  • Updated the intranet website, wrote articles for website and newsletters;
  • Organized several internal events (from 20 to 400 participants);
  • Set up an internal survey regarding the communications tools in order to optimize them;
  • Worked with KLM E&M colleagues on common communications projects.
Detailed Description
  • I was mainly in charge of setting up a network of 40 internal TV screens.
    The aim was to improve internal communications specially towards non-office workers (mechanicals...) as Air France Industries's business operations are distributed across 5 different venues (3 around Paris, 1 in Toulouse and 1 in Amsterdam).
    I managed all steps of this project: choice of installation of the TV screens in each sites, creation of the graphic standards, liaison with all suppliers, choice of the type of content (texts and video) and broadcast of the program, training communications teams who were allowed to upload content.
  • I also organized internal events as conventions, conferences, cocktails, incentives (from 20 to 350 people).
  • I managed other kinds of communications tasks: intranet, bimonthly newspaper, monthly newsletter, ...).
Company Description
Aircraft maintenance is one of the three businesses of AIR FRANCE KLM. Trading under the commercial names of Air France Industries KLM Engineering & Maintenance, the group's MRO arm plays a strategic role in the group's ongoing development.
AFI KLM E&M has the large-scale human, technical and financial resources it needs to carry out its twofold remit of bolstering its competitive advantage in terms of maintaining the group's fleets, and of being a flagship player in the global marketplace.