I enjoy creating web strategies to promote new products/services and to tackle new challenges.
I’ve worked with passionate teams on multiple projects since 2012. From market research to product launch, through product design and marketing campaign planning based on Inbound and Outbound marketing tactics (Content Creation, SEO, Ads, Social Media, Events, Mailing, PR) everything is there, or just about!
I am passionate about new technologies and I enjoy participating in new projects to share my skills with the teams.
B2Expand - Blockchain Video Game Studio (20 people)
June 2017
to January 2019
Full-time
Lyon
☑ Leading the launch of the 1st French blockchain game On NA, EU, and RU Markets: 27 000 downloads on October 2018
Developing the online identity of the game: Content marketing, Community management, Events organization
Managing the budget allocated to the promotion of the game: 20 000€
Planning / optimizing marketing campaigns: PR, User Acquisition and Influencers with agencies, Ads on Twitter and Facebook, Analysis and Reporting
Recruiting /managing a Community Manager ☑ Leading market research for 2 blockchain games ☑ Teaching SEO & Web Analytics (60h) at ESDES Business School
