Aurélien Burlet
Music Journalist - Web Content Writer
Professional Status
Employed
Open to opportunities
About Me
« Hard-work and dedication can open any doors »
Music Journalist - Web Content Writer
Do It Yourslef Inc.
Since April 2013
Full-time
Budapest
Hungary
- Writing news, articles and long forms for various websites (Booska-p.com, ArtdeSeduire.com, BonneGueule.fr, LignesdeFrappe.com...)
- Recruitment
- Consulting
- Performances appraisal
- Guidelines creation
- Copywriting
Monetisation Manager
Global Interactive Marketing On-Line
May 2012
to March 2013
Full-time
London
United Kingdom
- Responsible for managing a network of websites, selling advertising space and improving traffic levels in order to deliver improved revenues
- Gathering, analysing and reviewing competitor intelligence, including conducting a SWOT analysis of the company and marketplace, as well as benchmarking the company for the future
- Liaising with specialised teams including designers, developers, content writers SEO specialists in order to coordinate and lead various projects
- Completing billing activities for the websites with full profit and loss responsibility for the sites
Community Manager
PokerStrategy.com
July 2009
to October 2011
Full-time
GIbraltar
United Kingdom
- Initially responsible for managing the forum and developing improved editorial content before acquiring additional responsibility for the VIP sections, as well as promotions, events and associated processes
- Leading a team of 25 freelancers, providing training and mentoring new recruits to ensure all objectives can be achieved
- Selecting, interviewing and recruiting new team members in order to meet with skill set requirements
- Responsible for the profit and loss of the department, implementing new promotions to meet with forecasts
- Managing the acquisition and retention of new and existing customers, organising live events abroad
- Managing promotions to attract visitors, building a team of freelancers, with responsibility for developing proposals and ensuring their viability to succeed. The model was later rolled out to other business units
- Managing and developing processes, including comprehensive guidelines and regular quality assessments
- Responding to customer queries and complaints in a timely and professional manner, improving methods of communication via the forum and tickets to ensure the success of the community
- VIP treatment
- Customer profiling
- Promotion - creation, implementation and assessment
- Team building
- Recruitment, induction, training & assesment
- Process - creation, implementation and optimization
- Acquisition
- Running TV and press campaigns
- Forum - structure, animation, freelancers' recruitment & feedback
- News content - localization and creation
- Blogging and copywriting
