Founded in 2014 by 2 enthusiastic Finnish players and game designers, Playmore Games' goal is to show there is a better way to learn and enjoy board games together. While the board games industry is booming, a significant obstacle remains: learning rules is a slow and tedious process. Playmore Games' first app, Dized, will offer smart tutorials, setup guidance, a blazing fast rules lookup tool and other exclusive features to make the board game experience all about fun.
Blue Orange International was created in 2005 in order to enhance the Blue Orange brand worldwide. They distribute Blue Orange games in Europe, Latin America, Asia and Africa.
Followed the design and development of the future company and game presentation sites (seaofclouds.iello.fr…)
Managed communities on Social Networks (Facebook, Twitter, YouTube, Instagram…) and French and English-speaking forums (trictrac.net, boardgamegeek.com…)
Monitored and strategically planned online advertizing campaigns
Wrote presentation blurbs and sales pitches for games
Managed relations with French and European specialist press: releases, interviews, special campaigns, review samples…
Monitored and managed PR and brand image
Managed mailing campaigns
Company Description
Founded in 2004 in Nancy, France, IELLO is now a board game publisher and distributor of worldwide renown. A U.S. branch was created in 2012 with the goal to increase the firm's presence in North America. The publisher aims to meet the expectations of a new generation of players, by designing beautiful, fun and deep games. IELLO's catalog includes many quality board games for everyone's liking and feeling, like bestsellers King of Tokyo, Andor or Codenames.
Managed French and English company social networks and websites
Managed communication with a network of customer FLGS
Managed Press Relations (France and international)
Managed events: international trade fair (Nuremberg, Essen…), game festivals (Cannes, Paris, Lille, Toulouse…), official opening party, professional showrooms…
Created promotion campaigns and organized play events
Managed partnerships with non-profit and commercials gaming places (board game cafés, clubs…)
Coordinated Kickstater campaigns (USA)
Company Description
Founded in 2004 in Nancy, France, IELLO is now a board game publisher and distributor of worldwide renown. A U.S. branch was created in 2012 with the goal to increase the firm's presence in North America. The publisher aims to meet the expectations of a new generation of players, by designing beautiful, fun and deep games. IELLO's catalog includes many quality board games for everyone's liking and feeling, like bestsellers King of Tokyo, Andor or Codenames.
A rummage sale event organized by geeks and for geeks: comic books, movies, video games, RPGs, CCGs, boardgames, toys, minis, fantasy and SciFi novels… and a relaxed and friendly atmosphere! 2017 event: 80+ exhibitors (90% non professionals) and 4000+ visitors.
Managed a PR campaign for the launch of the first European Toys and Games Center
Organized the official grand opening of the Ludopole
Ordered signage and interior design
Managed Press Relations
Created communication material (website, information leaflet…)
Company Description
Based in a brand new leisure and retail mall, the Ludopole was an ambitious and original project: 1800 sqm dedicated to Games and Toys, with large playing areas, a board game café, a rental games library, a nationally-praised training center, a child-care service with playful and creative activities, 2 game stores, several exhibition areas, and a specialized resource center. Le Ludopole offered to all –children, adults, families or professionals – to play, buy, rent, create, learn or share about Games and Toys.
"Tous en Jeux" was a group of non-profit gaming organizations which created and managed an official and yearly event in Lyon, France. The goal was to make people play board games outside.
The oldest board game café in France (est. 2003); open 6 days a week (300 days a year); 5000+ members, 50+ volunteers and 1 part-time employee; independent and autonomous non-profit organization.