Bittu Kumar - Business Head at Virohan

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Resume created on DoYouBuzz

Experiences

Planning & Conceptualizing of innovative marketing strategies (ATL, BTL & Digital) to drive brand awareness & sales.
User Profiling & Market Analysis: Detailed mapping of the target audience, generation of geographical heat maps and developing the plan of action accordingly.
Budgeting for all channels including ATL / BTL / Digital etc.
Responsible for executing the overall business plan, lead generation and meet revenue targets.
Lead, Oversee and Manage Community Engagement with NGOs.

Learn more

Scout and shortlist new franchisee.
Defining sales plan and monitor franchisee sales, operations and day to day business activities.
Strategize, execute and monitor BTL marketing activities in the area.
Recruitment, training and development of sales, business development and data collection team.
Responsible for brand awareness in the given territories and effective customer relationship management.

Technical Sales Consultant

ADCC Infocad (Partner of NI)

February 2014 to April 2015

Full-time

Chandigarh

India

Responsible for expanding National Instruments Business through Consultative Selling.
Create and identify sales opportunities in Punjab, J&K and NCR.
Analysing the business potential of the market and generate the business leads.
Provide Pre and post sale technical support, installations and training to the customers

Projects
• Bottle Inspection System
Client : Cadila Pharmaceuticals
• Connector Inspection System
Client : Molex
• Label Inspection System
Client : ITC

Skills

English
Hindi
Punjabi