Expériences — Gaurav Bangur

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Experiences

o Market Research
o Product Positioning
o Targeting Consumer base through digital marketing and visits to Various Countries.
o Creation and evaluation of the distribution channel in International Market
o Developing Market Entry Strategy for exports according to different countries
o Optimizing Value Chain to enhance productivity and profitability
Result: Successfully penetrated into four countries by securing orders worth $12,00,000.

o Improved raw materials supply chain parameters through examining the pattern of product sold and backward integrating the buyer's preferred add-on by standardizing the machine production process and delivering working capital inventory impact by reducing the manufacturing cost.

o Evaluation of daily flight operations market and proposed the innovative ways for segmentation to improve B2B sales Airlines.
o Designed the structural outlook of CRM tool through the analogy of design thinking process as illustrated below.

i. Interviewed more than 60 end users to understand the problem.

ii. Benchmarked product assessment, market analytics, and the forecast through external studies and sources.

iii. Integrated the database, removed outliers, designed sales funnel process, developed digital analytical insights for marketing team along with creating a one-stop go for publishing contents on different social media.

iv. Tested prototype by iterating the process, gathering of feedback, addressing the problem space and incorporating it on Microsoft Dynamics CRM for smoother functioning.

o Slashed 25% of administrative cost by negotiating prices with vendors, while ensuring the continuation and enhancements of services.

o Exhibited astuteness in the field of business development by securing $3.5million worth of orders in the domestic market.

o Improved sales by 6% in southern region of India, through the analysis of product performance and buying behavior pattern.

Gaurav Bangur