Brittany Alexander
Social Media Manager
Driving License
Los Angeles (90802) United States (California)
Professional Status
Employed
Available
About Me
Brittany (B) Alexander is an experienced Social Media Manager with a track record of growing followers and fans while increasing engagement, connecting clients with their customers and potential customers.
Alexander is a graduate of Denison University with a BA in Media, Technology, and Arts (MTA). MTA is an interdisciplinary study of film, music, communications, and digital arts, including web design and graphic design. Alexander also has a Graduate Certificate in Internet Marketing from Full Sail University. Alexander pursued this coursework to certify an advance level of understanding in internet marketing, social media marketing, Search Engine Optimization (SEO), and more.
Alexander is in pursuit of their MA in New Media Journalism at Full Sail University and anticipates graduating in the Fall of 2014. Studying journalism is a part if Alexander's overall goals of being a great marketer by understanding audiences, markets, industries, and public relations.
Along with pursuing educational endeavors, Alexander works with multiple organizations as a Social Media Manager, Social Media Community Manager, and a Social Media Strategist. In these positions, Alexander combines their knowledge of social media and analytics to monitor and enhance the effectiveness of social media strategies/ campaigns.
Alexander is a graduate of Denison University with a BA in Media, Technology, and Arts (MTA). MTA is an interdisciplinary study of film, music, communications, and digital arts, including web design and graphic design. Alexander also has a Graduate Certificate in Internet Marketing from Full Sail University. Alexander pursued this coursework to certify an advance level of understanding in internet marketing, social media marketing, Search Engine Optimization (SEO), and more.
Alexander is in pursuit of their MA in New Media Journalism at Full Sail University and anticipates graduating in the Fall of 2014. Studying journalism is a part if Alexander's overall goals of being a great marketer by understanding audiences, markets, industries, and public relations.
Along with pursuing educational endeavors, Alexander works with multiple organizations as a Social Media Manager, Social Media Community Manager, and a Social Media Strategist. In these positions, Alexander combines their knowledge of social media and analytics to monitor and enhance the effectiveness of social media strategies/ campaigns.
SOCIAL MEDIA COMMUNITY MANAGER
RMD Group Inc
April 2014
to 2014
- Content Creation: Work closely with the Account Manager to develop, compose, and implement all community content per client and their business objectives.
Strategy: Provide strategic recommendations to the team for insights gathered within the community. Continually increase overall community performance.
Work with Account Service team to understand your client’s business goals, requirements, and current marketing plans.
Work with our clients and internal teams to develop campaigns and approaches that use social media to help our clients engage their audience. Brief and work with the creative teams to bring program ideas to life.
Creativity: Brainstorm new creative ideas for enhancing participation based on mined community insights.
Moderation: Daily community tasks include moderating community events such as discussion boards and live chats, corresponding with members and managing account issues. Manage all platform communication including outbound emails, opt-out lists and message center notifications.
Project Planning: Implement all community content per strategic planning calendar; maintain planning calendar with input from client and team.
Research & Insights: Track community metrics including membership and participation data. Build project-based reports that summarize qualitative community insights.Produce reports on client projects, analyzing the performance of campaigns and making recommendations on how clients can increase ROI.
Quality Assurance: Load, test and proofread all community content on staging before posting live to production.
Forward-Focus: Monitor social media marketing and research trends, platforms and technologies
