Built business model to predict market size and competitive landscape for new product line; shaped marketing analysis and asset management plan to devise advertising strategies through 15+ influencers
Led a team of 6 people to achieve rapid growth of business to 7300+ and 3700+ transactions to date
Collaborated with VC advisors to refine key value propositions, determine market size and positioning, and craft overall go to market strategy from idea to prototype to full-scale product
Company Description
Start-up Company allowing peer-to-peer trades of second-hand items through a virtual currency
